Date-wise News

Ajay Dang?blur=25

At the fourth edition of the conference, Ajay Dang, President and Head of Marketing at UltraTech Cement, will explore the growth and future of programmatic advertising

e4m Desk Sep 16, 2025 5:21 PM

Lakmē Be-Jewel Collection?blur=25

Lakmē Be-Jewel redefines maximalism as soft glam, with diffused shimmers in jewel inspired tones

e4m Staff Sep 16, 2025 4:53 PM

Tanna?blur=25

His journey spans over two decades and reflects a rare blend of strategic vision and operational depth

e4m Staff Sep 16, 2025 4:48 PM

Wrogn x Ibrahim Ali Khan?blur=25

The campaign celebrates individuality and embraces what makes each person unique

e4m Staff Sep 16, 2025 3:57 PM

appolo tyres?blur=25

This agreement grants Apollo Tyres the Title Sponsor Rights for all Bilateral and ICC (both men’s and women’s teams) home and away matches

e4m Staff Sep 16, 2025 3:35 PM

Jagran?blur=25

This move is part of Jagran’s ongoing mission to enhance reader engagement

e4m Staff Sep 16, 2025 3:34 PM

Girish Hingorani?blur=25

His tenure with Blue Star, which spans more than 25 years, reflects both versatility and vision

e4m Staff Sep 16, 2025 3:23 PM

ChatGpt ooh campaign?blur=25

The campaign relies on relatable prompts, which are straightforward text that mimics how users actually interact with ChatGPT, rather than extravagant taglines

e4m Staff Sep 16, 2025 3:08 PM

Rohit Sardana?blur=25

The lecture will be organized under the aegis of 'Prerna' Kurukshetra

e4m Staff Sep 16, 2025 2:43 PM

Peter Utz?blur=25

He moved to his new role after his seven-year-long stint with Celine

e4m Staff Sep 16, 2025 2:42 PM

Rishi Mathur?blur=25

Guest Column: Rishi Mathur, Chief Distribution Officer – Alternate Channels & Chief Marketing Officer at Canara HSBC Life Insurance, explains why AI can't replace the core of marketing

Rishi Mathur Sep 16, 2025 2:35 PM

Rajneet Kohli?blur=25

Rajneet Kohli is the Executive Director at Hindustan Unilever Limited

e4m Desk Sep 16, 2025 1:58 PM

Ruchika Sharma joins Danone as Head of Consumer Marketing?blur=25

Prior to this, Ruchika Sharma was with Reckitt as Senior Global Brand Manager

e4m Desk Sep 16, 2025 1:38 PM

Samiksha Sikka joins NDTV Digital as Revenue Head?blur=25

Prior to this, Samiksha Sikka was with Network18 Media for over 4 years

e4m Desk Sep 16, 2025 1:33 PM

Samrat Ghosh resigns from ZEEL?blur=25

Ghosh was the Chief Cluster Officer – East, North & Premium Cluster, Programming

e4m Staff Sep 16, 2025 1:30 PM

Marico signs up Fatima Sana Shaikh as brand ambassador for Kaya Products?blur=25

Her journey mirrors Kaya’s ethos: beauty that’s rooted in truth and self-expression, the company said

e4m Staff Sep 16, 2025 1:03 PM

Srinivas Phatak joins Unilever as  Chief Financial Officer?blur=25

Phatak was appointed as Acting Chief Financial Officer on March 1, 2025

e4m Desk Sep 16, 2025 1:03 PM

openai?blur=25

Unlike earlier iterations, GPT-5 Codex is designed not just to generate code but to build full projects, add features, debug, conduct large-scale refactors, and perform code reviews

e4m Staff Sep 16, 2025 12:51 PM

Fiverr, AI?blur=25

The layoffs is set to impact 250 employees as the marketplace shifts towards a ‘leaner, automation-driven model’

e4m Staff Sep 16, 2025 12:33 PM

whatsapp?blur=25

Ads can take the form of single images or short videos of up to 30 seconds, built in a vertical format

e4m Staff Sep 16, 2025 12:29 PM

Tata Play, Warner Bros. Discovery, Cartoon Network?blur=25

The ad-free service will showcase classics like Tom & Jerry, Scooby Doo, Baby Looney Tunes, Dexter’s Laboratory, and The Powerpuff Girls Classic

e4m Staff Sep 16, 2025 12:27 PM

Brand Talk?blur=25

In IPRCCA special series, Ruhani Singh Mann shares the impact Brand Talk India has made in the F&B sector, its effective digital PR strategies, new trends in this space, and more

Ritika Upmanyu Sep 16, 2025 12:14 PM

Red FM, Nisha Narayanan?blur=25

Nisha Narayanan, Director & COO, RED FM & Magic FM, highlights that radio’s strength lies in smaller towns where digital and television penetration is uneven

Chehneet Kaur Sep 16, 2025 11:31 AM

Asia Cup Ind vs Pak?blur=25

According to industry experts, advertisers feared being caught in a sentiment backlash

Aditi Gupta Sep 16, 2025 11:12 AM

Jayendra Gupta, Country Acting Marketing Manager and Integrated Media Manager at IKEA India?blur=25

Jayendra Gupta, Country Acting Marketing Manager and Integrated Media Manager at IKEA India, outlines how the retailer is localising its global vision to win Indian hearts and homes

Aditi Uniyal Sep 16, 2025 9:36 AM

AI campaigns?blur=25

Although AI has been widely adopted in beauty, fashion, e-commerce and consumer tech, marketers now say they aim to move beyond conventional festive-season marketing—albeit with safeguards

Shalinee Mishra and Pooja Yadav Sep 16, 2025 9:34 AM

OOH?blur=25

The move is directed at boosting revenue and standardising outdoor advertising

e4m Desk Sep 16, 2025 9:34 AM

ecommerce?blur=25

While topline growth was visible across companies, profitability outcomes varied, with some managing sharp turnarounds and others facing widening losses despite bigger revenues

Chehneet Kaur Sep 16, 2025 9:27 AM

ICC Women’s World Cup 2025?blur=25

Ad placements on JioHotstar are priced at Rs 500-600 per CPM, say industry sources

Aditi Gupta Sep 16, 2025 9:06 AM

Writer?blur=25

Industry leaders note a shift from short-form copy to storytelling, as brands seek writers who can craft narratives that blend seamlessly into content across platforms

Soumya Gawri Sep 16, 2025 8:55 AM

Sundaram Damodarannair joins Crompton Greaves as Chairman?blur=25

Sundaram Damodarannair has been appointed as Chairman of the Board in the capacity of Non-Executive, Non-Independent Director

e4m Staff Sep 16, 2025 8:18 AM

Punit goenka -  Zee Ceo?blur=25

In his address to shareholders at their AGM, Goenka said substantial efforts are being undertaken to integrate data-led decisions into content creation, embedding technology deeper into the operations

e4m Staff Sep 16, 2025 8:04 AM

Times Network, NKN Media FZC?blur=25

NKN Media FZC will be responsible for getting ad sales from the Middle Eastern territory for the international feed of TIMES NOW, ET NOW and ZOOM

e4m Staff Sep 16, 2025 7:52 AM

Pitch BrandTalk: Ragini Hariharan of Himalaya Wellness?blur=25

Ragini Hariharan, Marketing Director - Beauty & Personal Care at Himalaya Wellness, shares how Himalaya is blending tradition, science, and digital storytelling to stay relevant in a Gen Z-first world

Anushka Roy Choudhary and Ananya Patil Sep 16, 2025 7:51 AM