Date-wise News

Swiggy?blur=25

The brand bagged 3 golds, 3 silver and 1 bronze metal across categories

e4m Desk Nov 28, 2024 10:25 PM

Mindshare?blur=25

The agency bagged 38 metals, including 14 gold metals, 16 silver and 8 bronze metals across categories

e4m Desk Nov 28, 2024 10:09 PM

maddies britannia?blur=25

The brand won 12 metals including 5 golds, 4 silver and 3 bronze metals across categories for its creativity

e4m Desk Nov 28, 2024 10:08 PM

madison media?blur=25

The agency won 2 golds and 2 silver metals across categories for its creativity and excellence

e4m Desk Nov 28, 2024 10:08 PM

Interactive Avenues?blur=25

The agency won 2 golds, 1 silver and 2 bronze metals across categories

e4m Desk Nov 28, 2024 10:08 PM

asian paints?blur=25

The brand bagged 3 golds, 2 silver and 1 bronze metals across categories for driving innovation

e4m Staff Nov 28, 2024 10:07 PM

The Maddies 2024?blur=25

Among other key winners are Unilever, Aditya Birla Group, Swiggy, Asian Paints, Madison Media and Interactive Avenues

e4m Desk Nov 28, 2024 10:05 PM

shemaroo?blur=25

With its global footprint spanning over 130 airlines, Shemaroo Contentino serves major carriers like Air India, Emirates, Qatar Airways, Singapore Airlines, Etihad Airways

e4m Staff Nov 28, 2024 7:17 PM

nasher miles?blur=25

The campaign, titled ‘The Trip Starts with Nasher Miles’, comprises three ad films

e4m Staff Nov 28, 2024 7:05 PM

EGI?blur=25

The conclave will be held at St Joseph’s University on December 7th, 2024

e4m Staff Nov 28, 2024 5:07 PM

nipun kaushal?blur=25

Nipun Kaushal, Chief Marketing Officer, YES Bank, reflected on the institution's remarkable comeback journey and rebuilding customer trust

e4m Staff Nov 28, 2024 5:02 PM

DRA Rashimka?blur=25

The company has rolled out a 360-degree integrated marketing campaign with a TV commercial

e4m Staff Nov 28, 2024 4:57 PM

Ryo Shima?blur=25

Ryo Shima is based in Silicon Valley and holds an MBA from Stanford University Graduate School of Business

e4m Staff Nov 28, 2024 3:12 PM

Godrej rebranding?blur=25

The new brand identity introduces a purple colour while retaining the cursive logo, reminiscent of the founder Pirojsha Godrej’s signature

e4m Staff Nov 28, 2024 3:08 PM

The body shop?blur=25

The campaign has been rolled out across a range of platforms, from in-store displays to social media and digital channels

e4m Staff Nov 28, 2024 2:54 PM

rohit sharma?blur=25

Sharma has been onboarded as the brand ambassador for ixigo's train app

e4m Staff Nov 28, 2024 2:23 PM

Sameer Satpathy?blur=25

At the e4m Screenage Mobile Marketing Conference 2024, Sameer Satpathy delivered a keynote session on how brands can adapt to the era of digital disruption

e4m Staff Nov 28, 2024 1:42 PM

Nissan Abhishek Arora?blur=25

Abhishek Arora will now lead the brand’s channel development and management

e4m Staff Nov 28, 2024 1:41 PM

mint?blur=25

In October 2024, Mint recorded a remarkable 42.3 million unique visitors. Readers spent an impressive 103 million minutes on the platform, generating 161 million page views

NATIVE CONTENT Nov 28, 2024 1:16 PM

Nazara Technologies?blur=25

BSE and NSE have given in-principle approval to the fund raising by the gaming firm.

e4m Desk Nov 28, 2024 12:09 PM

Apurva Sircar?blur=25

Prior to this, Apurva Sircar was with Bandhan Bank as Senior VP & Head of Marketing

e4m Desk Nov 28, 2024 10:13 AM

Manish Kalra ZEE5?blur=25

Manish Kalra, Chief Business Officer of ZEE5, spoke to e4m on the OTT landscape, the streaming platform’s plans for continued growth, the FAST channels space and more

Kanchan Srivastava Nov 28, 2024 9:23 AM

swiggy smell ad?blur=25

From aroma-filled campaigns to delightful tactile experiences, here's a list of the most creative sensory marketing campaigns

Soumya Gawri Nov 28, 2024 9:08 AM

pushpa 2?blur=25

Thums up, JK Tyres, Kajaria, Comfort, Astral Pipes, Beardo and Daawat are among the brands that have been onboarded as partners

Shalinee Mishra Nov 28, 2024 9:04 AM

Paul vs Tyson netflix?blur=25

Experts say this new streaming model could attract advertisers looking for innovative ways to engage with audiences

Shantanu David Nov 28, 2024 8:57 AM

Meghna Apparao Meta?blur=25

Quick commerce platforms have proven their relevance by addressing the need for speed & convenience, shared Meghna Apparao, Director of E-Commerce & Retail, India, at Meta, in an interaction with e4m

Shantanu David Nov 28, 2024 8:48 AM

Shaleen Ashdhir Laqshya Airport Media?blur=25

Shaleen Ashdhir joins from Magicbricks where he was National Head - Ad Sales

e4m Desk Nov 28, 2024 8:22 AM