Madison Media takes home 4 metals at The Maddies 2024
The agency won 2 golds and 2 silver metals across categories for its creativity and excellence
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Published: Nov 28, 2024 10:08 PM | 1 min read
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The 10th edition of e4m Mobile Awards - The Maddies 2024 was held at a spectacular awards ceremony on November 28 in Mumbai. The awards recognise honours and celebrates marketing stories that use effective and innovative mobile marketing strategies. Among the key winners was Madison Media that bagged 4 metals for its exemplary work. The agency took home 2 golds and 2 silver metals across categories.
The awards night was attended by business heads, brand leaders and experts from the advertising and marketing ecosystem. The Maddies 2024 jury this year was chaired by Amit Syngle, Managing Director & Chief Executive Officer, Asian Paints while the other jury members included industry leaders, professionals, and renowned personalities from the industry.
The top brands that took home the most metals include Unilever, Aditya Birla Group, Swiggy, ITC, Noise, Castrol and Asian Paints. Meanwhile, the agencies that bagged the highest number of metals include Madison Media, Interactive Avenues, HiveMinds Innovative Market Solutions, Netcore Cloud and Performics India.
The winners were honoured in five main categories that were Marketing Strategy, Channel/Media Strategy, Enabling Technologies, Hall of Fame Awards and Short form video category. These broad categories were further divided into several sub-categories. The awards were open to all industries linked to Mobile Marketing (Clients, Creative, Media Agencies, Digital Agencies and Publishers, etc).
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