Date-wise News

Product reveals emotional engagement with the content and corresponding psychological shifts on key brand metrics

exchange4media Staff Dec 22, 2017 2:42 PM

The world feed (English) will be telecast on both SONY TEN 1 and SONY TEN 2 channels while the Hindi, Bengali and Malayalam feed will be available on SONY TEN 2 channels

exchange4media Staff Dec 22, 2017 1:28 PM

With giveaways and exciting festive offerings for consumers, these Christmas campaigns just upped the merriment quotient

exchange4media Staff Dec 22, 2017 8:55 AM

PUMA isn’t just selling products, we are selling stories and concepts that have the power to inspire the youth in India, says Majumdar

Dolly Mahayan Dec 22, 2017 8:53 AM

The Union Cabinet has approved conducting auction of 683 FM channels in 236 cities which includes sparsely populated border areas Jammu and Kashmir and the North-East States

exchange4media Staff Dec 22, 2017 8:52 AM

Meanwhile, in the Top 10 Advertisers list, FMCG major Hindustan Lever continued to take the first spot with improved 1,31,378 insertions

exchange4media Staff Dec 22, 2017 8:51 AM

Vinay Singhal, Co-founder of WittyFeed, shared his insights on how content has evolved over the years and that brand owners need to stay updated on the same

Anam Khan Dec 22, 2017 8:50 AM

Myleeta Aga, BBC Worldwide's Senior Vice President, and General Manager, South East Asia and South Asia chatted with exchange4media on the media giant’s plans for the next financial year, production line-up on the cards and more

Misbaah Mansuri Dec 22, 2017 8:49 AM

Dalmia speculates on how VFX impacts the overall marketing of a movie, including its production cost

Akshata R Murthy Dec 22, 2017 8:48 AM

Uttar Pradesh Chief Minister Yogi Adityanath was the chief guest at the launch event held in Lucknow

exchange4media Staff Dec 22, 2017 8:40 AM

Bringing cricket and over 200 popular television celebrities under one roof, MTV Box Cricket League will be telecast on MTV starting February 13, 2018

exchange4media Staff Dec 22, 2017 12:00 AM

The association will allow hit series from Awesomeness including Freakish, T@gged and Confess to reside on the platform under the Hotstar Premium library

exchange4media Staff Dec 22, 2017 12:00 AM