Date-wise News

Maxus has been the media AOR for L'Oréal since 2010

exchange4media Staff 24-July-2017

Sony Music India generates awareness about the premier institute via a fun music video

exchange4media Staff 24-July-2017

Prime Video India reached an all-time high of unique customers streaming on the day of Inside Edge launch

exchange4media Staff 24-July-2017

His last day in the Kishore Biyani-led company will be July 31, 2017

exchange4media Staff 24-July-2017

Star India has reportedly rebranded Life Ok and will launch it on August 15 with new shows

exchange4media Staff 24-July-2017

Rele can't stress enough on the difference between frozen desserts and ice-cream..

Neeta Nair 24-July-2017

Cuberoot Technologies, a data management platform, empowers marketers to fast-track their business growth

Dolly Mahayan 24-July-2017

The method is a systematic approach to undo the effects of historic neglect to integrate brands or strategically manage them as a portfolio of long-term assets in any business

Prabhakar Tiwari 24-July-2017

ESPNcricinfo with a new look and app now ups it ante with a new TV show called ‘Turn and Bounce’ featuring popular TV anchor Cyrus Broacha and well-known cricketers, Gautam Gambhir, Brad Hogg, Shaun Tait and Mark Butcher to name a few

Madhuwanti Saha 24-July-2017

International Advertising Association India Chapter (IAA) kicked off the week-long IAA CEOs Tour to Israel on July 23

Venkata Susmita Biswas 24-July-2017

Can the OOH sector overcome the various hurdles to set up a common metric, something that the industry has been crying out for the longest time?

Abhinn Shreshtha 24-July-2017

Brand experts, who converged at the launch of the 13th edition of BW Business World Marketing Whitebook, deliberated on how to stay relevant in the era of new-age marketing

exchange4media Staff 24-July-2017

T Krishnakumar, President, Coca-Cola India & Southwest Asia, shares that India has undergone several changes that have had a direct impact on consumer behaviour

Ruhail Amin 24-July-2017