Dolly Mahayan

Dolly Mahayan

Mass personalisation will be the key to winning customer confidence: Vikas Katoch, CEO, Adomantra

The online video industry grew by a whopping 200% in 2016 and the CEO of Adomantra is making hay while the sun shines by being present in 190 countrie...

Consumer loyalty: Driven by price or preference?: Experts

Behaviour and attitude when it comes to brand consumption are shifting drastically, leading to both opportunities and challenges for companies

Danone's big India bet: 10 new products lined-up: Rodrigo Lima, MD

The MD of Danone India spoke about the company’s ‘One planet, One Health Mission,’ and their marketing strategy based on India’s dynamic and vibrant m...

Our aim is to become the smart money app for India: Akash Gupta, Mobikwik

The Vice-President of Marketing at Mobikwik said that they are focused on brand building and wish to hit 150 million users, the biggest number of merc...

Prega News partners with Spicejet to make air travel pleasant for pregnant women

As part of the collaboration, a Spicejet aircraft Boeing 737-800 Series has been wrapped with Prega News branding

Conventional marketing has to co-exist with digital: Jagdish Mitra, Chief Strategy and Marketing Officer, Tech Mahindra

Tech Mahindra’s chief strategy and marketing officer Jagdish Mitra on the company’s strategy to invest in start-ups

Dainik Jagran unveils list of Hindi bestseller books

The group has released first-ever list of Hindi bestseller books across three categories

These five TV shows compete with Bollywood when it comes to scale

With Sony Entertainmentmaking ‘Porus’ on a budget of Rs. 500 crore, we take a look at other mega-budget shows which can give Bollywood serious competi...

When the CEO of a travel site decides to co-produce a Kangana Ranaut starrer...

An interview with Nishant Pitti, CEO and Co-founder of Easemytrip, where he tells us about how he came to co-produce a Kangana Ranaut film

Soon we will be on the digital platform: Swati Mohan, Business Head, National Geographic & Fox Network Group

Swati Mohan, Business Head, Fox Network Group, tells about future plans and USP of the brand

Brands should be aware about customers’ interests: Piyush Gupta, President, Kestone

Piyush Gupta, President of Kestone, discusses about the solution they give marketers to enhance their services

Chinese brands are becoming more global in nature: Vikas Agarwal, GM, OnePlus India

Vikas Agarwal, General Manager of OnePlus India, discusses about their unique marketing strategies and how Chinese brands are competing with global sm...

We want children to understand the value of money: Viraj Jit Singh, CMO, KidZania

KidZania, an international theme park for children, gives young ones the opportunity to be like adults. Singh tells us more about the idea behind KidZ...

The festive season will bring good fortune to the industry: Puneet Anand, GM & Group Head (Marketing), Hyundai

Anand speaks about product launches, customer safety and Shah Rukh Khan as the brand ambassador since 1998

With big data, marketers now have a goldmine of information: Atul Soni, Co-founder and CMO, Cuberoot Technologies

Cuberoot Technologies, a data management platform, empowers marketers to fast-track their business growth

Brands should not try to create positioning; be what you are: Rahul Agarwal, CEO & MD, Lenovo India

In his keynote speech at Pitch Top 50 Brands, Agarwal spoke about the importance of listening to customers, understand their mindset, being authentic...

Micromax has always counted on innovations: Shubhodip Pal

Pal on how Micromax has revolutionised the smartphone industry in India and how it stands out from its competitors

GST will build a new India: Venkaiah Naidu

We all should welcome GST, it is not an effort of a single party, said Naidu at India Today’s Midnight Conclave- Trust With Tax

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