Date-wise News
SapientNitro India appoints Amod Dani as Creative Head for North

With over a decade of experience in advertising, Dani has worked with brands like Škoda, Citibank, McDonald’s, Cadbury, Asian Paints, Procter & Gamble, Vista Print (Global) and won awards at festivals like Cannes Lions, New York Festivals

exchange4media Staff Jul 27, 2016 4:47 PM

Zee Q1 FY17 ad revenue up by 19.2% to Rs 9,120 million

Advertising revenues for the quarter were Rs 9,120 million, recording a growth of 19.2% over Q1 FY16. During the quarter, domestic advertising revenues stood at Rs 8,415 million while international advertising revenues stood at Rs 705 million

exchange4media Staff Jul 27, 2016 4:28 PM

FCB Ulka appoints Surjo Dutt as National Creative Director

Dutt joins FCB Ulka from Sapient Nitro where he worked as Head of Creative - Delhi

exchange4media Staff Jul 27, 2016 10:58 AM

Guest Column: What's the script after her tears?-Ekta Relan, Mullen Lintas

Coming out of closet, prejudices of being like a girl, the freedom of 'My choice', narrative on rapes, discrimination during periods, at work place or for your looks etc. are attention grabbing issues, worth raising through persuasive narratives. But essentially they end with just storytelling

Ekta Relan Jul 27, 2016 8:41 AM

Starcom wins Dabur SEO digital mandate

The SEO mandate will include building engagement and visibility for as many as eight of Dabur online brands

Priyanka Mehra Jul 27, 2016 8:15 AM

Amazon India extends 'Apni Dukaan' narrative to its latest 'AdjustNoMore' campaign

The campaign, conceptualised by Orchard Advertising highlights the ease of shopping without compromising on quality or options

exchange4media Staff Jul 27, 2016 8:01 AM

Facebook races ahead of Snapchat with higher DAU's and MAU's in Q2 2016

According to an analysis revealed by Morgan Stanley, the Facebook and Snapchat rivalry seems hardly to be the rivalry it was touted to be

exchange4media Staff Jul 27, 2016 7:59 AM

Amazon ups its game with 'Prime Membership' programme

As a major blow to Flipkart, Amazon.in has brought its globally popular Amazon Prime membership program at a discounted rate to over 100 cities in India

exchange4media Staff Jul 27, 2016 7:57 AM

Making sense of Myntra's acquisition of Jabong

We spoke to brand consultants and digital experts in order to understand what this deal means for the consumers and whether Flipkart took the right decision by acquiring a 'loss making company' like Jabong

Sarmistha Neogy Jul 27, 2016 7:56 AM