Singh is known for his path breaking concepts such as ‘Kaun Banega Mukhyamantri’ (KBM) “Raj Tilak”, “Panchayat”, “Maha Panchayat” and “Agenda Aaj Tak” which propelled erstwhile Star News (ABP News) and Aaj Tak to the top position in the TRP chart

exchange4media Staff Mar 16, 2016 4:51 PM

The radio station has lined up a slew of programming and marketing initiatives. It has launched yet another interesting radio campaign called ‘Cup Wapsi!’

exchange4media Staff Mar 16, 2016 12:26 PM

The channel to be launched mid-2016 will report global news and issues from a South Asian perspective

exchange4media Staff Mar 16, 2016 10:56 AM

Our focus this year will continue to be on data, digital/technology and content. We call this the ‘Trinity’, says Kartik Sharma Managing Director, Maxus South Asia

Priyanka Mehra Mar 16, 2016 8:40 AM

The speed and reach of the social media platforms, especially of Facebook & Twitter, has posed a new challenge for the print and broadcast players. Increasingly, the editorial agenda across newsrooms is a reflection of popular social media trends, pointing to its growing influence on mainstream media

Abid Hasan/Ruhail Amin Mar 16, 2016 8:09 AM

Google has launched two new experimental features in search to keep up with all the news updates about players, personalities and commentators, and a new live sports commentary panel

exchange4media Staff Mar 16, 2016 8:07 AM

A panel of eminent personalities from India’s creative world will evaluate the entries for Pepper- 2016. The last date for the entries is 22nd March 2016

exchange4media Staff Mar 16, 2016 8:05 AM

The new venture will focus on BTL solutions – OOH, Retail, Shopper Marketing, Consumer Activation & Engagement and Event Based Marketing

Priyanka Mehra Mar 16, 2016 8:03 AM

The new campaign drives home the underlying message that Airtel 4G is not only fast but available in more parts of the country than one would think

exchange4media Staff Mar 16, 2016 8:01 AM

Voltas Limited, India’s air conditioner brand from the house of Tatas, reinstated its position in the market by introducing the new “Voltas All Star ACs” on March 15 in New Delhi

Vernika Awal Mar 16, 2016 7:59 AM

Across sectors, HR departments of Corporates are working very closely with their top management and communications team to devise strategic PR Campaigns, both for attraction and retention of talent

exchange4media Staff Mar 16, 2016 7:57 AM

The ban has been imposed with immediate effect, following a new order by the Government to ban fixed dose combination drugse

exchange4media Staff Mar 16, 2016 7:55 AM

Micromax Asia Cup T20 2016 Live-Match 4- India vs Pakistan acquired the top spot followed by Colors’ show ‘Naagin’. The third spot was acquired by the India vs Sri Lanka match ( Match 7) of the same series

exchange4media Staff Mar 16, 2016 7:52 AM