Date-wise Article

Each week, Rise selects 25 early stage startups from around the world to showcase for free as part of their ALPHA program.

exchange4media Staff 03-August-2015

At the 11th edition of Businessworld Marketing Whitebook launch, LinkedIn’s Ashutosh Gupta, VIP’s Sudip Ghose, Tata Capital’s Veetika Deoras, and BPN’s Suresh Balakrishna discuss the realities of changing consumer world

exchange4media Staff 03-August-2015

After AAP released OOH ad campaign saying ‘Pradhan Mantri Sir, Please Delhi Sarkar Ko Kaam Karne Dijiye’, BJP rolled out posters questioning Kejriwal govt’s ad expenditure which are said to be in the vicinity of Rs 526 crore

Abid Hasan 03-August-2015

We take a look at the advertising and promotion spends of of FMCG majors HUL, Dabur, ITC and Colgate-Palmolive as well as their net sales in Q1

exchange4media Staff 03-August-2015

TSS Retail practice officially launched on 1st Aug in Mumbai, and will operate out of its three regional headquarters – Mumbai, Delhi & Bangalore. Asheesh Tyagi, ex-VP Cheil India – Retail Marketing Operations, will lead the Retail practice based out of Delhi NCR office

Priyanka Mehra 03-August-2015

As part of Data Management, powered by The Data Alliance from WPP, FAST provides data advisory services to help clients prepare their data management strategy

exchange4media Staff 03-August-2015

Twitter posted strong financial results for Q2 ’15 but a slowdown in user base growth is a cause for potential worry for investors

exchange4media Staff 03-August-2015

As the first stage of the Phase III FM auctions finishes, 80 channels in 55 cities combined to give a provisional winning price of over Rs 714 crore

Abhinn Shreshtha 03-August-2015

“We expect appetite for native advertising to grow, with advertisers seeing this format as a powerful tool in their arsenal, to engage their audiences and stand out in the clutter,” says Gurmit Singh, Vice President & Managing Director, Yahoo India, as he talks about how far native advertising has come in India

Ankur Singh 03-August-2015

In Week 29 RAM ratings (July 12 to July 18) Radio City continues at first spot in Mumbai and Bangalore; in Kokata, Radio Mirchi leads the way

exchange4media Staff 03-August-2015