Date-wise News
 Bhupendra Chaubey quits CNN-IBN

Veteran TV journalist and executive editor at CNN-IBN steps down, say industry sources.

exchange4media Staff Oct 14, 2014 6:26 PM

 India's 1st Red Bull Flugtag witnesses over 35,000 spectators

22feet Tribal Worldwide successfully executes digital campaign for Indias 1st Red Bull Flugtag

exchange4media Staff Oct 14, 2014 2:22 PM

 LIV Sports bags exclusive rights for UEFA Euro 2016 Qualifiers

Viewers can watch the LIVE telecast of the qualifying tournament for $ 3 per match. The video-on-demand content will include match highlights, goals, penalties, red cards, free kicks and misses

exchange4media Staff Oct 14, 2014 1:51 PM

CNN named No.1 international news brand in India & APAC by Ipsos Affluent Survey

CNN is consumed by more affluents in APAC in all daily, weekly and monthly metrics, as well as on all platforms of TV, online and mobile, as per the survey

exchange4media Staff Oct 14, 2014 11:48 AM

 Open Magazine appoints Mohit Hira as CEO

Hira was promoted as CEO, Hungama Digital Services in January 2014

Abid Hasan Oct 14, 2014 11:42 AM

 Charulata Ravi Kumar joins Razorfish India as CEO

Kumar's 25 years of experience includes stints with WPP and Lowe as well as establishing her own successful innovation and leadership skills consultancy, Coffee Kettle

exchange4media Staff Oct 14, 2014 11:38 AM

Flipkart Big Billion Day Sale: So near yet so far

Flipkart communicated how it wanted to achieve a billion order sales mark, but did not make its consumers a part of that story; and in that lies the big missed opportunity, says Sudhindra Venkateshamurthy, CD & Experience Design Lead, SapientNitro, India

Sudhindra Venkateshamurthy Oct 14, 2014 10:45 AM

Guest column: Brand Hacktivism: A weapon of brand destruction

Brands need to recognize the power of brand hacktivism and develop integrated social media strategies to diffuse negative sentiments on social media or pay the consequences, observes Gaurav Sood, Brand Communication Professional & Consultant

Gaurav Sood Oct 14, 2014 10:26 AM

Tata Sky woos South Indian customers with 3 new TVCs

Conceptualised by O&M, all three TVCs are built on local insights, featuring Southern stars Sudeep and Mahesh Babu

Deepa Balasubramanian Oct 14, 2014 9:00 AM

Guest column: Brand Hacktivism: A weapon of brand destruction

Brands need to recognize the power of brand hacktivism and develop integrated social media strategies to diffuse negative sentiments on social media or pay the consequences, observes Gaurav Sood, Brand Communication Professional & Consultant

Gaurav Sood Oct 14, 2014 8:33 AM

Maha Elections on social media: BJP outshines the rest

Continuing its streak as social media warhorse, BJP has created more engagement on social media platforms than other parties in terms of mentions and buzz

Abhinn Shreshtha Oct 14, 2014 8:29 AM

Flipkart Big Billion Day Sale: So near yet so far

Flipkart communicated how it wanted to achieve a billion order sales mark, but did not make its consumers a part of that story; and in that lies the big missed opportunity, says Sudhindra Venkateshamurthy, CD & Experience Design Lead, SapientNitro, India

Sudhindra Venkateshamurthy Oct 14, 2014 8:25 AM

Video: Fusion of creativity & technology can be very liberating: Michael Wall

"Creative thinking applied with technology can create provocative, rewarding, successful campaigns," says Michael Wall, Global CEO, Lowe & Partners

Collin Furtado Oct 14, 2014 8:19 AM

ABC verdict on print wars: HT ahead of TOI in Delhi

While both dailies saw a decline in overall circulation numbers as indicated in the current survey, HT is ahead of TOI by 76,200 copies

Abid Hasan Oct 14, 2014 8:16 AM

exchange4media set to honour IMPACT Person of the Decade

As exchange4media's IMPACT magazine completes 10 eventful years in the industry, the Group expands the scope of its flagship property, the IMPACT Person of the Year, by selecting IMPACT Person of the Decade in the ad-media-marketing industry

exchange4media Staff Oct 14, 2014 8:10 AM

Automakers struggle to strengthen sales this festive season

Car sales dropped by 1.03% in September, halting four straight months of expansion in the automotive industry and the festive season has so far failed to boost consumer sentiment. We take a look at the top brands that managed to create buzz this year

Ankur Singh Oct 14, 2014 8:04 AM