Date-wise News
Guest Column: Opening up to the new world around us?blur=25

Ravikant Banka, CEO, Eggfirst highlights the fast-paced changes taking place in digital marketing & social media and how brands can no longer afford to ignore them

Ravikant Banka Jun 21, 2013 2:45 PM

Guest Column: Opening up to the new world around us?blur=25

Ravikant Banka, CEO, Eggfirst highlights the fast-paced changes taking place in digital marketing & social media and how brands can no longer afford to ignore them

Ravikant Banka Jun 21, 2013 2:44 PM

No show for India in Titanium & Integrated and Branded Content & Entertainment?blur=25

Out of a total of 12 entries sent this year, India could not manage to get through the shortlist in the Titanium & Integrated category. No Indian entry even among the shortlisted 968 entries this year under the Branded Content & Entertainment Lions category

exchange4media Staff Jun 21, 2013 1:05 PM

Cannes Lions 2013: O&M, Ramesh Deo Productions, Chrome Pictures in Film Craft Lions shortlist?blur=25

A total of five entries from India have made it to the shortlist out of the 158 shortlisted entries for Film Craft Lions

Synjini Nandi Jun 21, 2013 1:02 PM

Why be the 30-second spot when you can be the whole show??blur=25

Robert Kyncl of YouTube shares case studies of Unilever, TopShop & Chevrolet to elucidate how brands can use YouTube to reach out to a greater consumer community

Priyanka Mehra Jun 21, 2013 10:22 AM

Advtg wants to gain more self respect that it ever has: Dheeraj Sinha?blur=25

The desire for the industry to be of bigger use than just sell products is peaking right now, says the Chief Strategy Officer, South & South East Asia of Grey Worldwide

Priyanka Mehra Jun 21, 2013 10:21 AM

"Are you from an agency?"...I found being asked: Juju Basu?blur=25

The Sr VP & ECD of Contract India shares that Cannes is no longer restricted to the advtg fraternity. The crowd at the Festival has got a lot of clients now

Juju Basu Jun 21, 2013 10:17 AM

For me, Cannes is synonymous with growing up: Prasoon Joshi?blur=25

Winning for Coca-Cola & Happy Dent, Dancing with Usha Uthup, spending time with Neil French, Joshi of McCann Worldgroup on his most memorable Cannes moments

Priyanka Mehra Jun 21, 2013 10:15 AM

Cross media ownership – monopoly or market demand? Debate continues...?blur=25

Media industry remains divided over cross media ownership, with some saying it is against democracy, while others support it and call for self-regulation

Abhinav Trivedi Jun 21, 2013 9:06 AM

ESPNcricinfo & Hyundai go digital to leverage ICC Champions Trophy?blur=25

The CricJockey contest acted as an extension to Hyundai’s digital strategy & also connected with cricket fans who visit ESPNcricinfo for the latest match updates

Saloni Surti Jun 21, 2013 8:49 AM

ICC Champions Trophy clocks decent ratings?blur=25

The India-South Africa match on June 6 garnered a TVR of 1.58 (HSM) & 1.66 (All India), while India-W Indies match clocked 1.77 TVR (HSM) & 1.91 TVR (All India)

Synjini Nandi Jun 21, 2013 8:40 AM

TAM row fallout: Request proposals for BARC system pick up?blur=25

BARC has received 18 RFPs on measurement issue from various entities. The Council expects to start the full-fledged service around March-April next year

Abid Hasan Jun 21, 2013 8:34 AM

Why be the 30-second spot when you can be the whole show??blur=25

Robert Kyncl of YouTube shares case studies of Unilever, TopShop & Chevrolet to elucidate how brands can use YouTube to reach out to a greater consumer community

Priyanka Mehra Jun 21, 2013 8:31 AM

Advtg wants to gain more self respect that it ever has: Dheeraj Sinha?blur=25

The desire for the industry to be of bigger use than just sell products is peaking right now, says the Chief Strategy Officer, South & South East Asia of Grey Worldwide

Priyanka Mehra Jun 21, 2013 8:15 AM

Boring Brands to handle public relations for HealthKart?blur=25

Boring Brands will look into the communication needs of HealthKart’s online store and information service & medicine app HealthKartPlus across India

exchange4media Staff Jun 21, 2013 8:12 AM

ZEE unveils new corporate brand identity?blur=25

The new brand positioning, ‘Vasudhaiva Kutumbakam’, highlights ZEE’s Indian heritage as well as reinstates its presence across the world

exchange4media Staff Jun 21, 2013 8:08 AM

"Are you from an agency?"...I found being asked: Juju Basu?blur=25

The Sr VP & ECD of Contract India shares that Cannes is no longer restricted to the advtg fraternity. The crowd at the Festival has got a lot of clients now

Juju Basu Jun 21, 2013 8:05 AM

For me, Cannes is synonymous with growing up: Prasoon Joshi?blur=25

Winning for Coca-Cola & Happy Dent, Dancing with Usha Uthup, spending time with Neil French, Joshi of McCann Worldgroup on his most memorable Cannes moments

Priyanka Mehra Jun 21, 2013 8:02 AM

Cannes Lions 2013: Indian campaign for Unilever in Film Lions shortlist?blur=25

The campaign, ‘Help A Child Reach 5’, by Lowe Lintas + Partners, Mumbai features in the shortlist, however, the entrant company is Lowe + Partners London

Twishy & Synjini Nandi Jun 21, 2013 7:49 AM

Vijay Koshy comes on board as Vice President, Big RTL?blur=25

Koshy will be responsible for driving revenues along with profitability growth for the channel, while being responsible for the overall operations in India

exchange4media Staff Jun 21, 2013 7:47 AM