Date-wise News
Vinod Agnihotri back with Amar Ujala as Consulting Editor?blur=25

Prior to this, Agnihotri had worked for one year with Delhi-based Hindi daily National Duniya, where he was Managing Editor

Abid Hasan Jun 5, 2013 11:55 PM

Starcom Mediavest India appoints Gerald Roche & Sameer Kapoor as VPs?blur=25

Roche joins Starcom’s Bangalore office. He moves from Madison. Kapoor, who was earlier with Madison Media Plus, joins the organisation’s Gurgaon office

exchange4media Staff Jun 5, 2013 11:50 PM

HT Media embarks on multimedia push for job portal Shine?blur=25

The multimedia campaign, titled ‘Yaar Tu God Hai’, will continue for 6-8 weeks. HT Media has also tied up with 227 movie theatres for strategic promotions

Abid Hasan Jun 5, 2013 11:15 PM

Increase in ad rates: What's in store for radio??blur=25

With all major radio players increasing ad rates in the last few months, exchange4media takes a look at how this move will work out for the industry

Saloni Surti Jun 5, 2013 8:33 PM

Movie marketing made easy…here is how to get it right?blur=25

While producers have managed to use mobile for tactical purposes, they fail to create strategic use of the device by missing out on long-term engagement, say experts

Saloni Surti Jun 5, 2013 8:28 PM

I am ready to be made small by power of big new ideas: Cannes Lions juror Prathap Suthan?blur=25

Every other difference will take the last seat in the hall & ideas will be the guests of honour, says the Managing Partner of Bang In The Middle, who is on the jury of Outdoor Lions

Twishy Jun 5, 2013 8:25 PM

Taproot India brings on board Sameer Aasht?blur=25

With over 12 years of experience across strategy, design and communication agencies, Aasht joins Taproot as Head Strategy and Business

exchange4media Staff Jun 5, 2013 8:22 PM

Taproot India brings on board Sameer Aasht?blur=25

With over 12 years of experience across strategy, design and communication agencies, Aasht joins Taproot as Head Strategy and Business

exchange4media Staff Jun 5, 2013 8:22 PM

OOH industry looking for consolidation in rates?blur=25

Entering into long-term deals & taking the innovative route are two ways in which brands are looking at using their monies wisely on outdoor

Priyanka Nair Jun 5, 2013 8:12 PM

G+J ups investment in Networkplay for digital growth?blur=25

The newly injected funds are to aid product development, services in the digital advertising space, innovations and strategic acquisitions

exchange4media Staff Jun 5, 2013 8:06 PM

Carriage fees for b'casters may go down by 80%: Man Jit Singh?blur=25

The subscription rate should double or triple; hence, channels will rely more on subscription and less on advertising, says the IBF Prez and MSM CEO

Abhinav Trivedi Jun 5, 2013 7:49 PM

SupersonicAds enters India in pact with PlatformPlay?blur=25

SupersonicAds allows consumers to opt-in and earn virtual currencies or digital content by completing targeted offers and engaging with leading brands

exchange4media Staff Jun 5, 2013 7:46 PM

eBay and Snapdeal join hands?blur=25

The partnership seeks to drive more consumer demand for eBay and Snapdeal merchants along with wider selection for India consumers

exchange4media Staff Jun 5, 2013 7:45 PM

Non-fiction shows share of GEC prime time climbs further?blur=25

The year 2013 has observed the launch of about eight non-fiction shows so far, with another four to five shows in the pipeline

Synjini Nandi Jun 5, 2013 7:43 PM

Cannes Lions: India’s no show in inaugural Innovation category?blur=25

There are 25 entries shortlisted in the Innovation category. No Indian entry has found a place in this shortlist

exchange4media Staff Jun 5, 2013 7:40 PM

Dentsu Creative Impact bags job portal Shine’s business?blur=25

The win follows a multi-agency pitch that took place in Delhi. Dentsu Creative Impact has designed a new campaign for Shine, titled ‘Yaar Tu God Hai’

Twishy Jun 5, 2013 7:39 PM

Concept Communication adds three wins to its kitty?blur=25

Concept Communication gets empanelled with Bank of Maharashtra, Indian Oil Corporation and Mumbai Rail Vikas Corporation

exchange4media Staff Jun 5, 2013 7:39 PM

Lowe Lintas' True Show celebrates the agency's own work?blur=25

"We genuinely believe that awards are just an excuse to drink, not something that will make or break anyone's life," says R Balki, Chairman & CCO, Lowe Lintas

Sneha Ullal Jun 5, 2013 7:35 PM

McCann Worldgroup bags creative duties of Indian Badminton League?blur=25

McCann Worldgroup will have the strategic and creative responsibilities for promoting the League. VivaKi Exchange is handling the media duties

exchange4media Staff Jun 5, 2013 6:12 PM

VivaKi Partnerships Unit bags media mandate for Better Option Propmart?blur=25

The win comes on the back of a multi-agency pitch. The mandate includes print, digital and outdoor media

exchange4media Staff Jun 5, 2013 6:08 PM