Chikermane was Exec Editor, Business at HT. He is currently working as a columnist with Inc mag & also as Dir - Financial Planning, Standards Board India

Abid Hasan Jan 15, 2013 10:50 PM

The campaign, based on the theme ‘Chase the beat’, is also supported by radio, print, OOH, TV, on-ground & brand associations

Synjini Nandi Jan 15, 2013 10:50 PM

Mankind Welfare Association has launched the mainstream news magazine. It will hit the stands today

exchange4media Staff Jan 15, 2013 10:49 PM

The agency will lead Sennheiser’s social media activities, digital strategy and engagement programme

exchange4media Staff Jan 15, 2013 10:49 PM

Gogate will spearhead the company’s plans of establishing its films division

exchange4media Staff Jan 15, 2013 10:48 PM

Dentsu will handle the creative duties of the group as it chalks out a Rs 550-crore expansion plan spanning the national market and the Asia Pacific region

Twishy Jan 15, 2013 10:48 PM

The conference will illustrate how businesses can leverage analytics to build successful brands. It will take place on January 16 in Bengaluru

exchange4media Staff Jan 15, 2013 9:54 PM

Independent ad agencies have a lot of creative liberty & freedom but this does not come without a few challenges

Twishy Jan 15, 2013 9:52 PM

Cross platform digital programmes aim at synergising strengths of different digital media to create strong brand recall value

Saloni Surti Jan 15, 2013 7:44 PM

The channel has earmarked a total of Rs 70 crore as annual spends to promote the Hero Hockey India League as well as for operations

Abid Hasan Jan 15, 2013 7:18 PM

As part of this partnership, India Today Group will employ Affle’s Ripple ad network to serve all video ads on its online properties and iPad/tablet platforms

exchange4media Staff Jan 15, 2013 6:48 PM

Post DAS, SAB has jumped from 130 GRPs to 157 GRPs. As more cities get digitised, we will definitely gain from it, shares the EVP & Biz Head of SAB TV

Synjini Nandi Jan 15, 2013 6:29 PM

Dias is part of the jury for the Film category; Paul is jury member for Content and Contact/Integrated Campaign Innovative category

exchange4media Staff Jan 15, 2013 12:14 AM