Date-wise News
India Today changes: Malcolm Mistry moves on; Manoj Sharma is Grp Biz Head?blur=25

Mistry to turn entrepreneur post March. Sharma will also oversee the sales integration between India Today Merged Entity and Mail Today

Noor Fathima Warsia Jan 10, 2012 2:48 PM

DS Group hands over Catch Mix-n-Drink biz to Publicis Ambience?blur=25

Publicis Ambience has won the creative duties following a multi-agency pitch.

Deepika Bhardwaj Jan 10, 2012 2:47 PM

Radio One out to woo English speaking Indians?blur=25

Vineet Singh Hukmani, MD, Radio One, speaks exclusively to e4m on the station’s plans to tap the up-market listener base with revamped content

Shree Lahiri Jan 10, 2012 10:00 AM

Grasshoppers wins Payworld’s creative biz?blur=25

Grasshoppers has won the account on the back of a multi-agency pitch. The account spends are estimated to be Rs 6-7 crore

exchange4media Staff Jan 10, 2012 9:51 AM

The Hindu changes: N Ram moves on, Arun Anant to join as CEO?blur=25

N Ram is stepping down as Editor-in-Chief with effect from January 19, 2012. Meanwhile, Arun Anant is slated to take charge as CEO of The Hindu

Sai Prasanna Jan 10, 2012 8:59 AM

Marketing Unplugged: Want loyalty? Don’t focus on rewards?blur=25

This fortnight, Suman Srivastava highlights how companies are building loyal customer base by making them feel special & not by some rewards programme

Suman Srivastava Jan 10, 2012 8:05 AM

Home shopping networks under ASCI scanner?blur=25

ASCI’s Consumer Complaints Council upheld complaints against 10 ads during Sept & Oct 2011, most of them being products of home shopping networks

exchange4media Staff Jan 10, 2012 7:52 AM

Lowe Lintas & Partners scores a century in 2011?blur=25

After adding 100 business wins to its kitty in 2011, the agency has started 2012 by bagging the creative duties of Maruti Suzuki Ertiga

exchange4media Staff Jan 10, 2012 7:49 AM

Micromax invites customers to redesign logo?blur=25

The mobile phone brand ties up with Talenthouse India, undertaking a nationwide crowdsourcing initiative to increase customer involvement with the brand

exchange4media Staff Jan 10, 2012 7:47 AM

2011: Of expanding listenership & underperforming radio biz?blur=25

Apurva Purohit, CEO, Radio City, points out that the time for the industry to work together is here

Apurva Purohit Jan 10, 2012 7:45 AM

2011 - A year of growth for radio??blur=25

Prashant Panday, CEO, Radio Mirchi, ponders on the slowdown in radio & forecasts the role that 2012 will play for the industry

Prashant Panday Jan 10, 2012 7:45 AM

Jury members on board for OOH Advertising Awards?blur=25

A distinguished Jury panel is in place to judge the 2nd edition of the OOH Advertising Awards. Ashish Bhasin, Aegis Media, is Jury Chairperson

exchange4media Staff Jan 10, 2012 7:43 AM

Everest bags Kotak Mahindra MF business?blur=25

After bagging Augere's Wireless Broadband business in India, Everest Brand Solutions has now won creative duties of Kotak Mutual Fund

exchange4media Staff Jan 10, 2012 7:42 AM

Laying a fertile ground for radio in 2012?blur=25

2011 is being hailed as a landmark year for radio, with the announcement of Phase III, among other things. But will it spur listenership and revenues?

Priyanka Nair Jan 10, 2012 7:40 AM

BD Park appointed MD of Samsung India?blur=25

Samsung India has appointed BD Park as President & CEO of Samsung South West Asia operations and MD of Samsung India Electronics Ltd

exchange4media Staff Jan 10, 2012 7:40 AM

Prajakt Raut takes on operational responsibility of The Hatch?blur=25

In his role as Executive Director, Prajakt Raut will drive programmes to make The Hatch India’s largest platform and support centre for start-ups.

exchange4media Staff Jan 10, 2012 7:39 AM

Volkswagen to support Tourism Ministry’s ‘Clean India’ campaign?blur=25

Volkswagen’s ‘Think Blue’ campaign will gain momentum in India with this association. The campaign kick-starts on January 10, 2012, and will be marked as ‘Clean India Day’ every year

exchange4media Staff Jan 10, 2012 7:35 AM

<b>Ashit Kukian</b>, President & COO, Radio City?blur=25

FMCG and television are the two major brand categories that advertise on radio. Apart from these, telecom is a growing industry that advertises on radio. At the local level, it’s the retail sector that advertises on radio in a big way. However, the real estate sector, which has been witnessing a negative trend, has not picked up well on radio. Apart from this, a lot of brand categories have increased their spends on the medium and have opted for radio in their media plans.

exchange4media Staff Jan 10, 2012 12:00 AM