A power-packed Plenary Session marked the conclusion of the Delhi leg of the e4m Conclave 2011, held on July 12. The e4m Conclave is presented by Jagran Group. The session saw Hindustan Times’ Rajiv Verma, Madison World’s Sam Balsara, and Perfetti Van Melle’s Sameer Suneja coming together to agree that they need to collaborate and innovate to vie for a larger consumer mind space.
Privately-owned market research and insight agency, Kadence International, has opened 55 offices across India after winning new projects totalling over $2 million. The expansion has resulted in the appointment of 225 permanent staff to manage these locations.
Harkirat Singh shared Woodland’s journey from a small shoe factory in Canada to becoming a major outdoor adventure brand as well as its changing communication strategy over the years, at the exchange4media Conclave 2011 in Delhi on July 12. The Conclave is presented by Jagran Group.
“To create a space for themselves in the market, challenger brands need to differentiate and be disruptive,” said Chitranjan Dar, CEO, ITC Foods in his Keynote address at the Delhi leg of the exchange4media Conclave 2011, held on July 12. Jagran Group is presenting partner of exchange4media Conclave.