Date-wise News
JWT extends AnxietyIndex to the Web platform

JWT has recently launched AnxietyIndex.com, an interactive site to help brands understand and navigate today’s consumer anxiety. With daily content updates and major research and trend reports added frequently, the site is intended as a place to discover and discuss how brands and consumers are responding to and coping with the current global recession. And with contributions from around JWT’s global network – from Shanghai, Sao Paulo and Mumbai to New York, London and Cape Town – AnxietyIndex.com offers a truly geographically diverse perspective.

exchange4media Staff Feb 28, 2009 8:46 AM

Ashwin Padmanabhan is new Station Director, Big FM Delhi

Big FM Delhi has announced the appointment of Ashwin Padmanabhan as its Station Director. With over 13 years of rich experience in various industries, Padmanabhan will be spearheading the Delhi operations of Big FM. Prior to this role, Padmanabhan, who has been with the company since its inception, was Cluster Director – Andhra Pradesh, where he was instrumental in taking the stations to an all new height.

exchange4media Mumbai Bureau Feb 28, 2009 8:45 AM

Career Launcher unveils new brand identity; plans integrated communication

Education service provider Career Launcher has embraced a new brand identity. Strong and vibrant, the new identity is indicative of Career Launcher’s stepping into its 13th

exchange4media Bangalore Bureau Feb 28, 2009 8:43 AM

Expect an early mango season this year; brands on overdrive already

Despite the rise in temperatures, mango season is still some time away. However, the mango drink brands are planning much ahead. Be it Coca-Cola (Maaza), Pepsi (Slice), Dabur (Real Mango juice), or Parle Agro (Frootie), the brands are already unveiling their communication and marketing campaigns.

exchange4media Staff Feb 28, 2009 8:00 AM

Matrimonial websites get on to mobile networks for the perfect match

Matrimonial websites are increasingly looking to tap platforms other than the Internet in a bid to increase reach. With the growing penetration of mobile network in the country, major matrimonial sites are entering into strategic pacts with mobile service providers to increase reach.

exchange4media Chennai Bureau Feb 28, 2009 7:33 AM

‘Collaboration route is much better than opening a small office with a few people’

“Our entire business is based on collaboration. The activity and the effect on businesses and clients would be much more powerful working with somebody who is actually local, well-established, and has a successful business. So, the collaboration route will be much better than opening a very small office with a few people,” say Simon Dixon and Aporva Baxi, Founders & Directors of DixonBaxi.

exchange4media Staff Feb 28, 2009 7:32 AM

It’s vote against mediocrity at the 6th Mirchi KAAN Awards; Jury announced

The jury panel for the 6th Mirchi KAAN Awards was announced on February 26, which comprises many from the creative field. The last date for receiving entries for the 6th Mirchi KAAN Awards is February 28, 2009. All radio spots aired between January 1, 2008 and December 31, 2008, are eligible to take part.

exchange4media Mumbai Bureau Feb 28, 2009 7:31 AM

Grey India’s Shalini Dam on the Outdoor jury of AdFest 2009

Shalini Dam, NCD, Grey India, has been selected as a jury member for the Outdoor Lotus Jury at the AdFest 2009. The Fest will be held in Pattaya in March 2009. The theme for AdFest this year is ‘Made in Asia’.

exchange4media Mumbai Bureau Feb 28, 2009 7:30 AM

Sameer Sainani replaces Kaushik Ghosh as National Sales Head at Radio Mirchi

Sameer Sainani, COO, Alternate Brand Solutions, will replace Kaushik Ghosh as National Sales Head of Radio Mirchi from April 1, 2009. Sainani has been with Entertainment Network India Ltd (Radio Mirchi) for six years.

Robin Thomas Feb 28, 2009 7:29 AM

Vikas Kuthiala

International SOS Services has appointed Vikas Kuthiala as Group General Manager, Global Cross Border Business Development. Prior to this new role, Kuthiala was CEO for their India business operations. He brings 25 years’ experience in India and overseas in consumer product and business solutions selling in the medical and security assistance services for international business organisations. Kuthiala has served in a number of senior positions in international business organisations like Britannia, Pepsi, Reckitt Benckiser and Allied Domecq Plc prior to joining International SOS in November 2000.

exchange4media Staff Feb 28, 2009 7:21 AM

Aaron Boey

Levi Strauss & Co (LS&CO) has appointed Aaron Boey as President of its Asia Pacific Division based in Singapore. In this role, Boey leads the company’s operations in Asia Pacific and Southern Africa. The country managers of the local subsidiaries as well as the regional brand and functional heads report to him. As a member of the company’s worldwide leadership team, which sets the company’s global strategic direction, Boey reports directly to the President and Chief Executive Officer of LS&CO based in San Francisco, California. Prior to this appointment, Boey had served as interim leader of the Asia Pacific Division since October 2008.

exchange4media Staff Feb 28, 2009 7:20 AM