Quora appoints Httpool as their official ad sales partner in India

Quora was launched in English in 2010. The platform receives more than 200 million unique visitors per month from around the world

by exchange4media Staff
Published - Aug 8, 2018 12:18 PM Updated: Aug 8, 2018 12:18 PM

Knowledge sharing platform Quora has announced the launch of Quora Ads sales in India. Quora has appointed Httpool as its exclusive ad sales partner in India, expanding advertising support to marketers in India.

Through this partnership with Httpool, brands and advertising agencies across the country can now work closely with the experienced team at Httpool to leverage Quora Ads solutions to amplify their marketing objectives.

Launched in English in 2010, the platform has grown to reach more than 200 million unique visitors per month from around the world. Many of Quora’s visitors are outside the United States, including many people from India. Since its launch, Quora has attracted leading personalities and experts who have answered all kinds of questions, and shared knowledge that wasn’t available before. People like former US President Barack Obama, Indian Railway Minister Piyush Goyal, Flipkart Co-Founder Sachin Bansal, Wikipedia founder Jimmy Wales, and social sector expert Smarinita Shetty are just a few examples.

Commenting on the partnership Gautam Shewakramani, India Country Manager at Quora, said, “India is an important market for us, and we’re pleased to expand our support for advertisers and agencies in India through this partnership with Httpool. We’re excited to have them on board as we work towards making our advertising solution available to more marketers around the world.”

The Quora Ads platform has been publicly available for a little more than a year and the platform has rapidly expanded with new products and targeting features. It has more than 1,000 active advertisers on the platform.

Sunny Nagpal, Co-Founder and Managing Director Httpool APAC, said, “With the launch of Quora ads sales in India, the platform will open avenues for brands and advertising agencies to reach a really high-intent, highly engaged group of users before they’ve committed to a specific product and made a decision.”

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