Guest Column: "Every time I have attended Goafest, I have gone back richer"

Kartik Sharma, MD, Maxus South Asia, describes the collective positive energy at Goafest & how it brings the entire ad fraternity together in formal and informal ways

e4m by Kartik Sharma
Updated: May 30, 2014 8:01 AM
Guest Column: "Every time I have attended Goafest, I have gone back richer"

The three magical letters GOA bring in many thoughts every time someone utters the word. For many it’s a great holiday destination, fantastic beaches, relaxed time spent with family. For me beyond holidaying Goa immediately brings to my mind Goafest.  Every time I have attended Goafest I have gone back richer. Richer in terms of many positive memories, many new friends & a ton of new things which I have learnt. It’s amazing how the entire industry comes together & shares thoughts in both formal & informal ways. The awards themselves are a testimony of celebrating great creative work done by all agencies.

This time around I am looking forward to listening to various amazing speakers. I am eagerly waiting to hear Norm Johnston’s & Melanie’s views, who are from the media agency fraternity. I am very curious to know what’s running in the minds of Shravan and Sanjay kumaran. I hope to be entertained & learn a few tricks from Tanmay Bhat, Rohan, Gursimran & Ashish on how they make people laugh & get a few words of wisdom from brilliant minds like Preeti Mariappan, Riley Peter & Habib Faisal. The session moderated by Karthi Marshan (Kotak Group) is going to be very interesting & I look forward to attending the same.

Goafest is also about energy; energy coming from some great minds & also interactions with many youngsters many of them who will be in leadership roles soon. Every time I interact with the youth I feel happy to see such great energy, talent & also feel proud that the Indian marketing communications industry is in good hands.

Last but not the least I look forward to meeting several old friends, as Goafest is a great place to cherish all the good time we have had together & create new priceless memories which I will cherish all through my life. 

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