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Creativeland Asia bags creative duties of HomeShop18

Creativeland Asia takes first step to set up base in New Delhi; will kick-off operations with this new account win

e4m by exchange4media Staff
Updated: Apr 12, 2013 8:12 PM
Creativeland Asia bags creative duties of HomeShop18

Creativeland Asia is readying itself to set up base in the Capital. Its New Delhi office will kick-off operations by starting work on new client HomeShop18, creative duties of which was bagged by Creativeland Asia recently. 

On this strategic move, Sajan RaJ Kurup, Founder and Creative Chairman, Creativeland Asia, said, “Finally, I have an answer to everyone who has been asking me ‘when will Creativeland set-up in Delhi’. I am looking at this market with great enthusiasm and passion. We are currently in the process of structuring our operations.”

Recruitment announcements surrounding the new operations will follow soon.

On the partnership with Creativeland Asia, Sundeep Malhotra, Founder and CEO, HomeShop18 said, “We like the work done by Creativeland Asia and their approach to brand building, and found synergy in our mutual thinking. We believe that we have in Creativeland Asia, brand partners who would be able to help take our brand development plans forward.”

RaJ Kurup added, “Online retail is an exciting category to build brands in. I have been waiting to wield the Creativeland magic in this category. Creativeland looks forward to working on HomeShop18.”

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