Advertising Club Bangalore’s Big Bang Awards to be held in two parts
The Club has decided to re-engineer the flagship event into two parts to bring more focus and have key takeaways for the fraternity at large
The Advertising Club Bangalore Big Bang Awards, which is in its 24th year, has been split into two events. According to Laeeq Ali, President of The Advertising Club Bangalore, the awards committee has decided to re-engineer the flagship event into two parts to bring more focus and have key takeaways for the fraternity at large.
Going forward, the Club has planned a series of relevant activities to add value for the members. The overall theme for the year is rallying around the thought of ‘For The Love of Advertising’ and the start point will be the Big Bang Awards.
Big Bang Awards I event which is slated on September 20 is exclusively for Excellence in Creative. The entries for Big Bang Awards I are open online at www.bigbangawards.com and the last date for submission is August 15, 2019.
Big Bang Awards II is devoted to Excellence in Media and Wellness and will be held on November 15, 2019. Both the events will be held at The ITC Royal Gardenia, Bangalore.
“This year we re-examined all the award categories to give the communication for specialised verticals like automotive, realty, consumer goods, social impact, their due. Digital communication is a part of every category. We have also rationalised the number of categories based on market trends. We have expert judges from all over the country and abroad and are very proud of the fact that for the last seven years our entire process from entry submission to judging is online ensuring a fair, impartial process,” said Malavika Harita, Chairperson, Big Bang Awards Committee.
Arvind Kumar, Executive Director, Ad club Bangalore, added, “The decision to split the awards in to two events was prompted by the fact that Creative and Media have emerged as the two pillars of our industry and healthcare is a fast growing segment. We believe that two separate events will give the two core aspects of our business, the right focus”.
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