An average campaign allocates 4% of budget to Instagram and 5% to Facebook – but both platforms deliver relatively higher shares of brand awareness, association and motivation to buy

e4m Staff May 13, 2026 4:27 PM

According to the latest WARC Media Platform Insights report, Netflix’s advertising revenue surpassed $1.5 billion in 2025

e4m Staff Feb 24, 2026 7:58 PM

Reddit reported a 31% year-on-year increase in daily active unique users (DAUs) to 108.1 million in Q1 2025

e4m Staff Jul 17, 2025 2:29 PM