Victorinox appoints MPG as media AoR?blur=25

MPG, the flagship brand of Havas Media, has been appointed as the media agency for Swiss brand Victorinox following a multi-agency pitch process that included a GroupM agency and incumbent RK Swamy BBDO. The account is estimated to be worth more than Rs 10 crore.

exchange4media Staff May 19, 2011 9:33 AM