usha-bhandarkar
Guest Column: Communications and branding expert Kiran Khalap and late Usha Bhandarkar’s daughter Malika Bhandarkar remember the advertising legend
Malika Bhandarkar & Kiran Khalap Jan 12, 2026 4:08 PM
Ashish Bhasin, Founder, The Bhasin Consulting Group and former CEO Asia Pacific Dentsu, remembers Usha Bhandarkar as one of the true architects of India’s modern advertising era
e4m Staff Jan 7, 2026 11:21 AM
Bhandarkar played a key role in shaping the voice of brands such as Surf, Liril, Lifebuoy and Rexona. She was 81