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The mandate comprises end-to-end digital services, which encompasses communication strategy and creative duties
exchange4media Staff 11-March-2019
True Roots is Marico's latest offering in the personal care space and the agency will be responsible for building the brand's presence across multiple digital platforms
exchange4media Staff 05-March-2019
Guest Column: Chief of Staff at The 120 Media Collective explains how social media influencers, social messaging apps, chatbots and AI will be used in a big way this year
The recent Idea ad developed by BBDO India show consumers talking about the perfect look & relationship goals on their social media while in their real lives they question their shallow behaviour
Misbaah Mansuri 26-September-2018
Kaizad Pardiwalla is now President & Chief Operating Officer, Rishi Sen has been promoted to Chief of Staff, Praveen Nair has been promoted from Associate Creative Director to Creative Director
exchange4media Staff 29-May-2018
The mandate encapsulates digital communication and digital media creative duties.
exchange4media Staff 21-May-2018
She will be part of the senior management team at The 120 Media Collective
exchange4media Staff 15-December-2016
The commercial, directed by Karan Boolani, features celebrity designer Manish Malhotra
exchange4media Staff 04-November-2016
The new brand will be a JV between the two and will target audiences seeking financial advice and insights.
exchange4media Staff 10-February-2016
The 120 Media Collective’s brands Sniper and Sooperfly will produce and distribute a wide range of digital content for Cheil’s clients. Sniper has already executed the first project in the partnership
exchange4media Staff 14-August-2015
He will be responsible for driving revenue and integrated new business including branded content and other properties, for the company and its verticals – Jack in the Box Worldwide, Sniper and Sooperfly
exchange4media Staff 25-July-2015
Roopak Saluja, Founder & Chief Executive Officer, The 120 Media Collective, goes beyond the seminar halls and finds a different world altogether
With the technological boost & increasing consumption of video content, India will be one of the best digital markets, says the Founder & CEO, The 120 Media Collective
The propensity of taking risks is low in India and hence, viral marketing has not taken off here, believes the Founder & CEO of The 120 Media Collective
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