tata-play-smart-tv
As Tata Play launches Smart to simplify connected TV viewing, Harit Nagpal discusses pricing, customer acquisition, DTH's future and why television distribution must evolve
Tata Play’s Smart connected TV proposition excludes Sony channels, extending the distribution battle beyond DTH as both sides enter the festive season without resolving commercial and legal dispute
Imran Fazal Oct 2, 2026 8:59 AM