Tata Wiron - Kites of Hope?blur=25

Conceptualised by Wunderman Thompson South Asia, the brand’s New Year’s film is a tribute to the positive human spirit

exchange4media Staff Jan 2, 2021 7:56 AM

Urban co?blur=25

The campaign is now Live across digital & social media channels

exchange4media Staff Dec 8, 2020 2:49 PM


On the launch of its #WearASmile campaign, Urban Company’s Director-Marketing Tarun Menon shares insights on the campaign, the inspiration behind it, and more

Nafisa Shaheen Dec 8, 2020 8:23 AM


Colgate’s Smile Icon will be visible across a variety of touchpoints throughout the tournament

exchange4media Staff Sep 18, 2020 4:20 PM

Sonu Sood?blur=25

Over 100 art pieces have been contributed by artists & celebs to support the unsung heroes like farmers, truck drivers, shopkeepers and many more

exchange4media Staff Aug 17, 2020 4:35 PM


As part of the special initiative, hygiene kits will be distributed to over 40,000 families

exchange4media Staff Jun 13, 2020 4:00 PM

Dream Theatre?blur=25

The company has joined hands with The Smiley Company & Shivatex Industries to produce SITRA-certified masks, the proceeds of which, in part, will go to the underprivileged

exchange4media Staff May 20, 2020 11:48 AM


For every candid smile picture captured and shared by consumers, Happydent will contribute Rs 10 towards the education of kids at Smile Foundation

exchange4media Staff Jan 13, 2020 6:18 PM

Lays Ranbir Alia?blur=25

The recently launched TikTok Duet challenge is the brand’s latest attempt to further its campaign in India

exchange4media Staff Dec 14, 2019 8:01 AM

CNN-News18 & Smile Foundation #DilliKiHawaBadlo campaign?blur=25

The state-wide awareness campaign, endorsed by top schools is targeted at educating children on the issue of air pollution and bringing change at the ground level

exchange4media Staff Dec 3, 2019 2:31 PM

Colgate India Smile?blur=25

The new brand thought underscores the positive role of optimism while starting new journeys.

exchange4media Staff May 7, 2019 6:16 PM

Good Day Smile?blur=25

Good Day, has partnered with Smile Train India, the world's leading cleft charity that provides free cleft surgery and care for children

exchange4media Staff Oct 10, 2018 3:51 PM


Britannia Good Day’s film captures the relationship between a millennial mother and her child by paying tribute to the many smiles of the Indian mother.

exchange4media Staff May 12, 2018 9:55 AM


Advertisers including Nearbuy, Little, OYO Rooms and Go Paisa get reach, opted-in consumers with the right message at the right time

exchange4media Staff Oct 4, 2017 2:42 PM


The special screenings will be organised across leading cinema chains on Saturday, August 12, 2017 in cities including Ludhiana, Udaipur, Indore, Surat and Lucknow

exchange4media Staff Aug 10, 2017 6:11 PM

Dentsu Aegis Network acquires SVG Media; new agency to be called SVG Columbus?blur=25

Dentsu Aegis Network is currently Google’s largest search partner in India, and the addition of SVG Media will further strengthen the Group’s leading search position in the market

exchange4media Staff Apr 18, 2017 7:57 AM

Happydent launches its new campaign-'Happydent Smile Please'?blur=25

The campaign will be promoted on social media inviting audiences to participate by sharing a smiling selfie or a message on the website

exchange4media Staff Dec 10, 2016 9:08 AM

Gionee unveils its new brand identity?blur=25

The company also announced that it will be spending over Rs 150 crore in 2016 to rollout the new brand identity in India, and a wide range of future ready ‘smilephones’

exchange4media Staff Apr 12, 2016 8:08 AM