Ashok Cherian?blur=25

Prior to this, Cherian was heading the Marketing & Revenue department at Applause Entertainment

exchange4media Staff May 12, 2020 7:39 PM


The agency will be responsible for managing the brand’s promotions and 360° marketing solutions

exchange4media Staff May 15, 2019 4:21 PM


SMAASH aims to tap in the market of single people who often feel neglected on Valentine’s Day

exchange4media Staff Feb 14, 2019 4:31 PM


At the exchange4media BW APPLAUSE Conclave & Awards 2017, experts came together to discuss what millennials expect from brands and brand experiences

Misbaah Mansuri Oct 11, 2017 8:43 AM


SMAAASH, the world class gaming and entertainment company, has acquired 100% stake in bluO entertainment through a cash acquisition deal

exchange4media Staff Aug 9, 2017 6:38 PM


Prior to this, Dhingra was working as CEO, Dial iTV & President Business Development - ITV Network

exchange4media Staff Aug 7, 2017 8:07 AM

Sachin Tendulkar forays into apparel business with his brand True Blue?blur=25

Cricket legend Sachin Tendulkar has partnered with fashion retailer Arvind Fashion Brands to launch a premium men's apparel brand named True Blue, with the first outlet coming up in Mumbai in May 2016

exchange4media Staff Mar 14, 2016 7:47 AM