shikha-kapur
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This was the crux of the marketing narrative and Fox Star Studios spent 60% of media spends on digital

Sonam Saini Jun 27, 2018 9:01 AM

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Shikha Kapur, CMO- ‎Fox Star Studios, speaks on the evolution of digital marketing in the organisation

exchange4media Staff Mar 23, 2018 8:50 AM

Nazara Technologies signs multi-movie deal with Fox Star Studios?blur=25

This deal provides Nazara Technologies with exclusive rights to build games for Fox Star Studios across digital platforms such as mobile, online and DTH for upcoming movies as well as leading titles from Fox Star Studios' catalogue

exchange4media Staff Sep 13, 2014 1:48 PM

Chennai Express promises action-packed trip; pulls out all mktg stops?blur=25

From social media campaign, mobile apps, aggressive TV appearances and brand integration, Chennai Express has gone all out to attract audiences

Priyanka Nair Aug 8, 2013 8:20 AM

Can robust social marketing ensure success of a movie??blur=25

From releasing promos, conducting long-term campaigns, creating conversations before the launch, social mktg can help sustain interest of viewers & create buzz

Priyanka Nair Mar 22, 2013 8:49 PM

UTV Motion Pictures assigns digital duties to Media2win?blur=25

Media2win will be responsible for digital marketing initiatives for UTV Motion Pictures, including digital media planning and search, among others.

Arwa Sultanali Dec 20, 2011 8:39 AM

UTV Motion Pictures assigns digital duties to Media2win?blur=25

Media2win will be responsible for digital marketing initiatives for UTV Motion Pictures, including digital media planning and search, among others.

Arwa Sultanali Dec 20, 2011 7:16 AM