selvel-one

The advantages of transit advertising is that it can’t be turned off like a television, delivers a varied audience, offers flexibility of ad size and location, and has longer shelf life

Dolly Mahayan 01-March-2019

Noomi Mehta on the various aspects of OOH advertising and why it is crucial for brands

Dolly Mahayan 06-September-2018

Exchange4media asked a few players, both media owners and OOH agency heads, about their perspective on this year’s annual fiscal statement and found that one of the major topics of discussion is lead in digital

Aarti Pahwa 01-March-2018

Noomi Mehta, Chairman & Managing Director of Selvel One, talks about the undulating path of the OOH industry, how digital is the future and that new talent and tech upgrades are necessary for having a growth-oriented future

Aarti Pahwa 22-February-2018

Uncertainty prevails in the OOH advertising sector as spends fluctuate; industry feels a correction is due

Priyanka Nair and Rahul Dubey 12-March-2012

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