Guest Column: Sameer Saxena, Director – Strategy Marketing, Group Legrand India, writes how collaborating with consumers leads to trust, which in turn leads to more value for the brand

Sameer Saxena Jun 3, 2020 8:30 AM

Sameer Saxena, The Viral Fever Originals, CCO & Head, shares insights on the new categories the company is planning to enter, the importance of branded content for TVF & new shows in the pipeline

Sonam Saini Dec 16, 2019 12:10 PM

Through the partnership, The Viral Fever subtly showcase the luxury, service and experience Marriott International has to offer through unique and relatable storytelling

exchange4media Staff Nov 4, 2019 2:57 PM

The jury list includes names like Diya Mirza, Nikkhil Advani, Sameer Saxena, Farah Khan and Ketan Mehta 

exchange4media Staff Jun 6, 2019 3:28 PM

Releases a video to strengthen the message that triple riding should be avoided at all accounts

exchange4media Staff Apr 8, 2019 6:35 PM

Amogh Dusad, Head Content, Partnerships and New Initiatives, Digital, Sony Pictures Networks India, and Sameer Saxena, Chief Content Officer and Head, TVF Originals say OTT is exploding at the moment

Shweta Raaj Singh Mar 15, 2019 8:50 AM

The company also wishes to strengthen its connect with its electricians and build greater affinity for the brand

exchange4media Staff Nov 5, 2018 6:11 PM

Legrand India, along with digital agency Liqvd Asia is launching a web series, The Good Vibes. The show will stream on SonyLiv and YouTube starting today

Samarpita Banerjee Aug 8, 2018 9:00 AM