proact

Endemic Crises: The new raison d’être for PR

Navigating Endemic Crises: The New Role of PR in India?blur=25

Guest Column: Senior PR professional Sanjay Rammoorthy writes PR narratives are being buffeted by hyperactive digital ecosystems, politicized discourse, regulatory flux, and outrage on social media

Sanjay Rammoorthy Aug 27, 2026 6:49 PM

Brand India at 80: What the world tells me in Dubai

Independence Day?blur=25

Ritu Kant Ojha, CEO of Proact Luxury Real Estate, writes that Brand India has shifted from seeking global attention to attracting global interest

Ritu Kant Ojha Aug 15, 2026 2:14 PM

Former Nike Global CMO Dirk-Jan van Hameren named WHOOP’s Chief Marketing Officer

Dirk-Jan van Hameren Joins WHOOP as Chief Marketing Officer?blur=25

Van Hameren spent more than three decades at Nike

e4m Staff Jul 9, 2026 8:11 AM