pratik-mazumder
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Mazumder talks about the stereotyped portrayal of communities in advertisements

Pratik Mazumder May 26, 2018 10:07 AM

Gaana.com launches new campaign, ‘Gaana Paas Laaye’?blur=25

The campaign constitutes of three films - Grandmother, Proposal and Cricket. Each of these films shows how the Gaana.com app changes the mood and resolve a problem

exchange4media Staff Mar 8, 2016 1:29 PM

Times Internet's websites to be preloaded on Opera's Coast browser?blur=25

Times Internet websites that will be bookmarked as Speed Dial entries on Coast are Gaana.com, Timescity, Box TV, Speakingtree.in, Zoom and ET

exchange4media Staff Nov 12, 2013 8:53 AM

Flashed Yesterday: Yatra.com appoints ZenithOptimedia as media AOR?blur=25

The win comes on the back of a multi-agency pitch. Yatra.com is looking at an approximate marketing budget of Rs 30 crore for the year

exchange4media Staff Mar 6, 2012 8:55 AM

Yatra.com appoints ZenithOptimedia as media AOR?blur=25

The win comes on the back of a multi-agency pitch. Yatra.com is looking at an approximate marketing budget of Rs 30 crore for the year

exchange4media Staff Mar 5, 2012 1:40 PM

IMPACT Annv Spl: Pratik Mazumder on digital mktg?blur=25

Pratik Mazumder, Head - Marketing & Strategic Alliance, Yatra.com, shares his seven insights on effective digital marketing.

Pratik Mazumder Dec 13, 2011 7:53 AM

Yatra.com launches 3 Love, BreakUps and Zindagi packages?blur=25

Celebrating its tie-up with the movie ‘Love, BreakUps, Zindagi’, Yatra.com has launched three exclusive packages – the Love packages include the beaches of Mauritius, Maldives and Goa; BreakUps packages include Leh, Thailand and Kerala; and the Zindagi packages include Australia, Spain and South Africa.

exchange4media Staff Oct 7, 2011 8:54 AM

Yatra.com sets out to create ‘Happy Travellers’?blur=25

Yatra.com’s new campaign repositions the brand as a provider of hassle free experiences that makes for a happy holiday. The campaign is triggered with the TVC created by TBWA and will be extensively promoted through print, online, e-marketing and mailers.

exchange4media Staff Sep 22, 2011 8:35 AM

Yatra.com launches Yatra.com Cricket Manager?blur=25

Yatra.com launches Cricket Manager, a virtual service to promote interest in the travel website by blending cricket and itinerary management.

exchange4media Staff Feb 15, 2011 7:44 AM