navjot-singh-sidhu

An almond ad that’s a masterclass in how not to use premium media inventory

almond ad?blur=25

Guest Column: Yesudas S Pillai, Advertising and Marketing Strategist, Investor & Founder at Y&A Transformation, writes how the almond campaign confuses interactivity with effectiveness

S Yesudas May 8, 2026 6:57 PM

Goibibo unveils travel campaign featuring Rishabh Pant and Navjot Singh Sidhu

Rishabh Pant-Navjot Singh Sidhu x Goibibo?blur=25

The campaign has been conceptualised by Restless @MagicCircle

e4m Staff Oct 23, 2025 12:36 PM