media-planning-and-buying
IPA charter?blur=25

Agencies including Carat, Havas Media Group, Initiative UK, iProspect, MediaCom, Wavemaker & Zenith, which are responsible for more than £7bn in 2020 media billings, have committed to using IPA’s tool

exchange4media Staff Jun 9, 2021 6:14 PM

OMD Mudramax and GRB Dairy Foods?blur=25

The agency will be responsible for the brand’s media strategy, planning, buying and execution for the Tamil Nadu market

exchange4media Staff May 10, 2019 2:28 PM

Amol Dighe?blur=25

Dighe will look after Madison Media Ultra unit which handles Godrej and Marico accounts amid other responsibilities

exchange4media Staff Apr 25, 2019 1:18 PM

DentsuAegisIntel?blur=25

The account was won from Omnicom's OMD after a holding company level pitch

exchange4media Staff Oct 11, 2018 9:00 AM