media-ecosystem

UK approves Paramount Skydance acquisition of Warner Bros. Discovery

UK Greenlights Paramount Skydance's Acquisition of Warner Bros. Discovery?blur=25

Separately, Paramount has entered into a deed of covenant and undertaking with the UK Department for Digital, Culture, Media and Sport

e4m Staff Aug 7, 2026 11:09 AM

Big Tech’s Q2 results: AI is moving from improving advertising to running it

Big Tech’s Q2 Results?blur=25

Alphabet, Meta, Amazon and Microsoft collectively reported another quarter of robust growth, driven by digital advertising, cloud computing and enterprise software

Shantanu David Jul 31, 2026 8:59 AM

Mathrubhumi unveils two versions of Onam campaign ahead of festive season

Mathrubhumi Launches Unique Onam Campaign to Celebrate Kerala's Heritage?blur=25

The campaign is based on two concepts: the first version is based on ‘Legends of Onam’ and the second version is based on ‘Unspoken Onam Ritual’

e4m Staff Jul 9, 2026 2:24 PM

Cable industry eyes Platform Services to boost TV advertising revenue

AI Suggested Title : Cable Operators Shift Focus to Platform Services for Ad Revenue Growth?blur=25

MSOs are proposing the creation of a unified Platform Services advertising network that will allow brands to execute campaigns  across multiple cable operators

Imran Fazal Jul 6, 2026 8:52 AM

AI has democratised creativity; The media ecosystem is fractured: Tarun Ummat, Teads India

Tarun Ummat at e4m Confluence 2025?blur=25

At e4m Confluence 2025, Teads India MD Tarun Ummat champions a unified data and attention-led omnichannel model to repair the cracks in India’s splintered media ecosystem

e4m Staff Nov 12, 2025 7:39 AM