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Lloyd Mathias, former A-PAC marketing head of HP, presented an interesting talk on the rampant changes in the music industry
exchange4media Staff Jun 13, 2018 12:43 PM

Mathias will be based out of Singapore, and will take on the new role from next month
exchange4media Staff Jul 16, 2015 10:59 AM

Mathias will be heading marketing for HP's Personal Computer and Printers businesses. With this, he returns to the corporate world, after founding his entrepreneurial venture, Green Bean Ventures, in 2012
exchange4media Staff May 13, 2014 8:21 AM

While digital mktg forms an integral part of the media mix, marketers still struggle with factors such as measurement, RoI & digital brief, say experts
Saloni Surti Apr 20, 2013 7:50 PM