The agency is venturing into the Chinese market through a partnership with EStars headed by CEO Allen Liu

exchange4media Staff Apr 25, 2019 2:25 PM

Prithvi Shaw became the youngest Indian to hit a century in a Test debut against the West Indies in Rajkot on October 4, taking the nation by storm

Misbaah Mansuri Oct 9, 2018 9:02 AM

Influencers’ deep and direct connections with their audiences help brands to reach consumers say experts from KWAN Entertainment, Amway, BBLUNT, Social Kinnect & Golinopinion

Misbaah Mansuri Aug 20, 2018 8:57 AM

IMPACT from the exchange4media Group launches the first edition of its ‘40 Under Forty’ list to recognise extraordinary achievers who are 40 years of age and below in the Indian Media, Marketing and Advertising industry

exchange4media Staff Aug 8, 2018 8:55 AM

KWANAbler is a sports, media and consumer unit that will focus on global stakeholders looking to enter the expanding Indian ecosystem

exchange4media Staff Apr 25, 2018 1:27 PM

With the appointed Co-CEOs, Founder Anirban Das Blah to guide the company’s long-term vision, strategy and growth

exchange4media Staff Apr 2, 2018 3:43 PM

After a wait of almost 14 years, cricketer Dinesh Karthik finally got his moment of glory on Sunday, which is now waiting to be leveraged by brands

Madhuwanti Saha Mar 21, 2018 8:58 AM

Within the ambit of the Bill, a manufacturer can be fined Rs. 10 for the first offence of mis-claims and misleading advertising and in case of a subsequent offence, the fine may extend to Rs. 50 lakh. The manufacturer can also be punished with imprisonment of up to two years which may extend to five years for every subsequent offence

Venkata Susmita Biswas Mar 6, 2018 9:00 AM

Mojostar, a celebrity-driven house of brands, unveils its first brand Prowl in association with actor Tiger Shroff

exchange4media Staff Feb 14, 2018 8:53 AM

Though cricket might be a rage and huge money spinner, marketers are still skewed in favour of movie stars when it comes to brand building, says Indranil Das Blah, Founding Partner, Kwan Entertainment & Marketing Solutions

Ruhail Amin Feb 6, 2018 8:54 AM