imagica

Raveendra Singh, Head of Marketing, Sales and Strategy, Imagica, & Joy Ghoshal, Co-Founder and Head - Creative Strategy, Marching Ants, talk about the insight and integration of the campaign

Rasika Kiran Upasani 16-April-2019

The 360-degree promotional ad campaign has woven a story around three families describing their unforgettable time they had at Imagica

exchange4media Staff 08-April-2019

Bollywood themed merchandise from Yedaz to be available at stores inside theme park

exchange4media Staff 25-March-2019

The association will witness the rides Nitro and Happy Wheels rebranded as ‘Hot Wheels Nitro’ and ‘Hot Wheels Driving School’ starting October 2018.

exchange4media Staff 22-October-2018

With giveaways and exciting festive offerings for consumers, these Christmas campaigns just upped the merriment quotient

exchange4media Staff 22-December-2017

Raveendra Singh, Associate Vice President, Marketing and Sales, Imagica, spoke about getting characters-specific rides and attractions, scaling up their events and tapping new brands and segments of audiences

Madhuwanti Saha 24-November-2017

The first TVC in a series of commercial will be launched on Wednesday. These films are aimed at establishing Imagica as a destination that has an impact on every visitor.

exchange4media Staff 29-October-2014

The WPP agency will be responsible for the media planning and buying for India’s international standard theme park that was launched early last year

exchange4media Staff 24-May-2014

Leo Burnett India will also handle the duties of an upcoming, yet to be named waterpark brand. The win comes on the back of a largemulti-agency pitch that took place this week

exchange4media Staff 20-March-2014

Leo Burnett India will also handle the duties of an upcoming, yet to be named waterpark brand. The win comes on the back of a largemulti-agency pitch that took place this week

exchange4media Staff 20-March-2014

The campaign includes a strong media mix of print, radio, digital, OOH, television and cinema & a clear role has been given to each media vehicle

exchange4media Staff 07-May-2013

OMD has been awarded the media mandate for Adlabs Imagica and Ubqool

Priyanka Mehra 24-April-2013

The agency has bagged the public relations mandate for Adlabs Imagica, a new entertainment theme park by Adlabs Entertainment

exchange4media Staff 29-November-2012

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