glaxo
HUL?blur=25

The HUL Board of Directors has approved acquiring the Horlicks brand for India from GSK

exchange4media Staff Apr 1, 2020 5:06 PM

ASCI?blur=25

Out of the 299 advertisements, 201 belonged to the education sector, 59 belonged to the healthcare sector, 9 to personal care, 4 to the food & beverages sector and 26 were from the ‘others’ category

exchange4media Staff Oct 22, 2019 2:36 PM

ASCI logo?blur=25

106 advertisements have been withdrawn, while 38 were found not objectionable

exchange4media Staff Aug 29, 2019 3:37 PM

Otrivin and Google?blur=25

Otrivin leverages Google’s ‘Ruled By Weather’ predictions, an automated tool that uses the Google Weather Prediction model to reach its consumers when cold and flu is most likely to strike

exchange4media Staff Jun 14, 2019 2:20 PM

Thodi Himmat Thoda Iodex?blur=25

Conceptualised by Leo Burnett, the TVC highlights the moments of physical pain that can halt the ambition of today's multi-tasking women

exchange4media Staff Jun 4, 2019 1:44 PM

Horlicks and Chhota Bheem?blur=25

The association is supported by a 360-degree outreach campaign including television and digital campaigns culminating through an on-ground activation

exchange4media Staff May 29, 2019 2:32 PM

Virat Dhoni Boost Camp?blur=25

Boostcamp is the latest initiative by Boost to inspire young players to be the next champions in sports

exchange4media Staff May 6, 2019 1:14 PM

HULMerger?blur=25

While GSK’s premium brands will get a taste of HUL’s massive distribution & marketing muscle, HUL will emerge as the biggest business in the food & refreshment category, say industry experts

exchange4media Staff Dec 4, 2018 9:17 AM

horlicks?blur=25

The $4 billion valuation is considered too steep by some analysts as the Indian market for ‘health drinks’ is seeing a sharp slowdown in growth

exchange4media Staff Nov 28, 2018 1:01 PM

GSKPublicis?blur=25

The account was won following a media review which began in May this year

exchange4media Staff Nov 22, 2018 1:30 PM

?blur=25

GlaxoSmithKline begins the process of reviewing its global media planning and buying business. In India, the account is managed by WPP’s leading agency Mindshare India.

exchange4media Staff Jun 4, 2018 8:54 AM

?blur=25

At the recently held India Public Relations & Corporate Communications Awards 2017 (IPRCCA), communication experts deliberated on various aspects of the industry and searched for best practices that could define good public relations in current times

Ruhail Amin Nov 23, 2017 8:57 AM

?blur=25

In this year’s edition of Maddies by e4m, a total of 46 Metals were given away along with 3 Hall of Fame Awards. In all, 9 Gold Metals were awarded.

exchange4media Staff Oct 13, 2017 8:42 AM

Medulla Communications creates history - bags Healthcare Agency of the Year; sweeps 7 metals in Pharma Lions?blur=25

"This is a dream come true for all for us, after we came third last year with no planning or working towards it, we really owed it to ourselves to work towards becoming the number 1 agency. So it was actually a focused effort; and studying last year's winner, it seemed impossible, but it isn't," said Praful Akali, Founder & Managing Director, Medulla Communications

exchange4media Staff Jun 20, 2016 8:01 AM

Piyush Pandey thanks partners at Ogilvy on winning INK Legend of the Year Award?blur=25

Pandey, who was conferred with INK Legend of the Year Award at Dainik Bhaskar INK Awards, credited the win to all the partners who have worked with him and accepted it on their behalf

exchange4media Staff Aug 22, 2015 8:33 AM

Deepika Padukone & Kareena Kapoor lead celebrity endorsement race?blur=25

TAM AdEx analysis from January to September shows endorsements by celebs saw a marginal increase as compared to 2013. HUL, Coca-Cola, P&G top list of companies in celeb-led advertising

exchange4media Staff Dec 10, 2014 10:37 AM

Deepika Padukone & Kareena Kapoor lead celebrity endorsement race?blur=25

TAM AdEx analysis from January to September shows endorsements by celebs saw a marginal increase as compared to 2013. HUL, Coca-Cola, P&G top list of companies in celeb-led advertising

exchange4media Staff Dec 10, 2014 9:17 AM

Are you ready for a game with chess Grandmaster Viswanathan Anand??blur=25

Crocin Cold & Flu Max's Facebook Chess Challenge allows consumers to win 5 daily prizes; 10 lucky winners will get to meet Anand & one of them will get to play a game of chess with him

Twishy Nov 20, 2013 8:26 AM

Heinz India scouts for media agencies?blur=25

The initial round of the multi-agency pitch has concluded, confirm industry sources. Havas Media & Starcom MediaVest Group are currently handling the business

Priyanka Mehra Oct 4, 2013 7:38 AM