environmental-issues
oriflame?blur=25

Through the campaign and its latest challenge, the brand encourages its digital audiences to adopt a nature-first mindset

exchange4media Staff Jun 7, 2020 12:00 AM

Gaurav Gupta MG Motor India?blur=25

Gupta, Chief Commercial Officer, MG Motor India, talks about the campaign #changewhatyoucan with Benedict Cumberbatch, marketing strategies and the future of electronic vehicles in India

Nafisa Shaheen Dec 6, 2019 9:16 AM

From CSR to shared value - the new competitive advantage for businesses?blur=25

The most powerful way in which a business can make an impact is through an evolved model, where it makes profit by meeting societal needs, says Michael Porter, at Institute for Competitiveness Porter Prize Strategy Awards

Gunjan Verma Oct 14, 2013 7:58 AM