email-marketing
MarTech investments are delivering record ROI in 2024–25, with AI, automation, and CRM integration driving measurable revenue gains, cost savings, and higher campaign efficiency.
Brij Pahwa Nov 11, 2025 1:55 PM
Email marketing is highly effective in driving customer retention, delivers 3-4x better conversion rates with eComm, BFSI, travel being big investors; industry watchers say the real driver remains ROI
Sunidhi Vijay Sep 22, 2025 8:32 AM
e4m Blog: In this article, let’s explore the key factors driving the growth of email marketing in India, the different email marketing tools, tips for driving growth and more
e4m Desk Sep 25, 2024 12:46 PM