Following a stint of nearly eight years, Divya Radhakrishnan, President, TME, has decided to quit the organisation. Rediffusion officials were not available for comments at the time of filing the report, but highly placed sources have confirmed the development to exchange4media.
Even as the hullabaloo continues, coining this as the age of digital, hardly any newspaper in India has been able to create a strong and robust revenue model online. exchange4media seeks to find out whether English dailies in India have taken enough initiatives to build a strong foothold in the digital space.
It has been a good year for Mediaedge:cia (MEC) so far. Last month, Zee Entertainment broke its seven-year relation with Madison Media and moved to MEC, and this month, Colgate Palmolive and TME have “mutually agreed to part ways”, ending a 25-year long relationship, and the FMCG major has landed in MEC’s kitty. Industry sources peg the business in the vicinity of Rs 250-300 crore. The reason cited is global realignment.