digital-storytelling-evolution

The shrinking duration of content: Is this the future of storytelling?

The shrinking duration of content: Is this the future of storytelling??blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, explores why the future of storytelling lies in audiences discovering stories across multiple formats

Ganapathy Viswanathan Jul 13, 2026 8:45 AM

Micro Drama: Can OTT 2.0 become the next big entertainment ecosystem?

Micro Drama: Can OTT 2.0 become the next big entertainment ecosystem??blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says premium micro dramas could redefine OTT, with the next five years deciding if they become a lasting entertainment category

Ganapathy Viswanathan Jul 10, 2026 8:01 AM