client-relationship-management

Red FM appoints Subarna RayChaudhuri as West Head at Red Max Sales

Subarna RayChaudhuri Joins Red FM as West Head of Red Max Sales?blur=25

Prior to this, she served as Vice President of Sales at Zee Live

e4m Desk 4 hours ago

Founder-led is a phase, not a model. If the company stops when you do, you don’t have one

Nikhil Singh Sumal?blur=25

In this e4m’s Corp Comm & PR ‘Too Young to Start?’, Nikhil Singh Sumal speaks about the gap he saw in the PR business, lessons he learned about the business of communications, and more

Ritika Upmanyu Sep 2, 2026 6:15 PM

‘We believe the future lies in measuring attentive reach rather than simple reach’

Future of Marketing: Emphasizing Attentive Reach Over Simple Metrics?blur=25

Rochelle Chhaya, President, UM & Initiative, APAC, spoke to e4m on taking over the leadership, growth in India, the focus on AI and more

Simran Sabherwal Jul 1, 2026 9:31 AM