chitralekha

Having been with the Chitralekha Group since January 2001, he has decided to move on to pursue his entrepreneurial interests

exchange4media Staff Aug 8, 2018 11:45 AM

Chitralekha's pages go blank as a tribute to Gujarati literature icon Taarak Mehta

Mehta’s cherished column ‘Duniya Ne Undha Chasma’ goes blank after an uninterrupted run of 46 years; Chitralekha’s latest issue filled with anecdotes from his life, unknown to most people

exchange4media Staff Mar 14, 2017 2:54 PM

As Adblock hits ad sales revenue, Indian news websites grapple with tech glitches

Aggressive Adblock Plus software updates that beat the latest adblock-block seem to be keeping Indian news websites on their toes

Venkata Susmita Biswas Jan 18, 2017 8:15 AM

Publishers explore time-based ads; will it work for India?

The Guardian has just become the latest publisher to start selling ads based on time. Is it a metric that Indian publishers should start looking at?

Abhinn Shreshtha Aug 29, 2016 8:27 AM

Will GST bring taxation to the print industry?

As India prepares for GST regime with the appointed GST council expecting to roll out GST by April next year, one sector that could be in for changes is the print sector

Abhinn Shreshtha Aug 10, 2016 9:13 AM

Revoking increase in FDI in print evokes mixed reaction

The central government recently decided not to increase the FDI cap in print. Besides national security concerns, the inability to properly track and monitor print newspapers could have been another reason behind this move

Saif Ahmad Khan Aug 8, 2016 8:39 AM

Rewind 2015:Guest Column: Mitrajit Bhattacharya's Best Print Ads of 2015

Mitrajit Bhattacharya President & Publisher, Chitralekha Group profiles the top ten print ad campaigns of 2015 that redefined brand positioning and creativity in many ways

Mitrajit Bhattacharya Dec 23, 2015 9:37 AM

Rewind 2015:Guest Column: Mitrajit Bhattacharya's Best Print Ads of 2015

Mitrajit Bhattacharya President & Publisher, Chitralekha Group profiles the top ten print ad campaigns of 2015 that redefined brand positioning and creativity in many ways

Mitrajit Bhattacharya Dec 23, 2015 8:30 AM

Does digital news media need its own version of the PRB Act?

On the occasion of National Press Day 9November 16), Chief Justice (CK Prasad) of the Press Club of India (PCI) spoke about increasing the ambit of the PCI by bringing both television and digital within its ambit

Abhinn Shreshtha Dec 1, 2015 8:14 AM

Are media houses infringing on journalists’ personal social presence?

Social and digital media has emerged as one of the most important mediums for journalist and media houses but in their urge to extend their presence online, media houses might be toeing the line of what is acceptable and what is not

Abhinn Shreshtha Nov 3, 2015 8:14 AM

Local language digital ad spends to touch Rs 179 crore this year, says IAMAI

A joint IAMAI and IMRB International study says that local language content will lead to 39% increase in internet users while digital ad spends on it would constitute nearly 5% of total digital ad spends

Abhinn Shreshtha Aug 10, 2015 9:01 AM

Goafest 2015: Media and Publisher Abbys- Winners Speak

Media & Publisher Abbys were announced last night amongst much celebration as Goafest 2015 Kicked off yesterday exchange4media spoke to the winners who shared their thoughts on this year’s wins

exchange4media Staff Apr 11, 2015 12:00 PM

Viewability in display advertising gains prominence among advertisers

For advertisers, a system that allows you to buy only ads that have been proven to be seen could be a better alternative to buying in bulk through CPM, though admittedly

Abhinn Shreshtha Dec 19, 2014 8:47 AM

Are publishers over-reliant on Facebook?

The internet giant's 'walled garden approach' towards basic demographic data of users is not sitting well with publishers

Abhinn Shreshtha Nov 18, 2014 8:08 AM

 Guest Column: Agenda for the new I&B Ministry

How will Arun Jaitley shape the agenda of I&B Ministry in the near future? Mitrajit Bhattacharya, President & Publisher, Chitralekha Group, explores the avenues

Mitrajit Bhattacharya Nov 12, 2014 2:29 PM

Chitralekha organises Shreya Ghoshal concert in Rajkot

The event is a first of a series of large scale concerts to be organized by the Group in various markets of Gujarat

exchange4media Staff Oct 18, 2014 10:47 AM

Guest Column: 'Acche Din Kab Aayenge?' The '100 days' analysis of Modi govt

No government can show dramatic results within 100 days. What it can show is "intent," and the new government has hardly put a wrong foot forward in that regard, says Mitrajit Bhattacharya, President & Publisher, Chitralekha Group

Mitrajit Bhattacharya Aug 20, 2014 8:19 AM

Guest Column: Many of TRAI's recommendations look reasonably sound: Mitrajit Bhattacharya

While stating that a lot of detailed work that has gone into TRAI's recommendations on media ownership, Chitralekha Group's Mitrajit Bhattacharya writes that the issues of Prasar Bharati's autonomy & paid news are critical

Mitrajit Bhattacharya Aug 14, 2014 8:49 AM

Advertisment

Advertisment

Advertisment

Advertisment