While publishers continue to expand their ad inventories and ramp up their video content to cope, they urge a review of pricing structures

Kanchan Srivastava Sep 3, 2025 8:54 AM

This measure will provide immediate revenue benefits to radio operators in new cities, encouraging them to begin operations promptly.

e4m Staff Nov 23, 2024 6:52 PM

The Policy will enable the Central Bureau of Communication to empanel agencies and organisations in the OTT and Video on on-demand space

e4m Staff Nov 10, 2023 1:26 PM

For FY23-24, the expenditure stands at Rs 43.16 crore till July 13, 2023, the I&B minister has told the Rajya Sabha

exchange4media Staff Jul 28, 2023 9:19 AM

Back in April, the CBC put out an advisory inviting application for the same

exchange4media Staff Oct 11, 2022 3:50 PM

While Rs 1.96 crore was spent on advertising in 99 TV channels, the spend for print and websites stood at Rs 19.25 crore and Rs 1.97 crore, respectively

exchange4media Staff Jul 26, 2022 8:28 AM