amitabh-bachchan-kbc

Sochna Padega: What KBC's new line really signals

KBC's 'Sochna Padega': A Bold Shift Towards Applied Knowledge?blur=25

Guest Column: Dr. Sandeep Goyal decodes why KBC’s new theme line is not an advertising message but a product repositioning

Sandeep Goyal Aug 24, 2026 8:15 AM

Amitabh Bachchan announces KBC Season 18 with #SochnaPadega

Amitabh Bachchan Unveils KBC Season 18 Theme: Sochna Padega?blur=25

Kaun Banega Crorepati Season 18 will premiere on Monday, August 10 at 9.00PM exclusively on Sony Entertainment Television and Sony LIV

e4m Staff Jul 20, 2026 4:06 PM