account-wins
While Sadoun did not identify the two accounts, he was likely referring to Microsoft and PepsiCo
Local pitches accounted for 86% of assessed media spend, with 46 local reviews worth $719M against 16 global or multi-market pitches worth $119M, says COMvergence's New Business Barometer for India
e4m Staff Sep 21, 2026 4:08 PM