abraham-alapatt

Thomas Cook India lends a hand to motivate Voters

Thomas Cook's ‘Ghar Jao Vote Karo’ campaign encourages voters to go home and vote, and gives a special post-voting holiday discount offer as a thank you

exchange4media Staff 26-March-2019

ISA CEO Conference: Industry experts talk about new growth avenues in interconnected world

OTT and streaming tech firms disrupting traditional media & entertainment models, says session moderator Abraham Alapatt - President, Group Head-Marketing, Thomas Cook & ISA Executive Council Member

exchange4media Staff 19-March-2019

ISA CEO Conference: Watch our panellists discuss business in the connected world

The event will be held on March 18 and will see industry experts from P&G, Google, Facebook, LinkedIn, GroupM, Star India, Aditya Birla Group among others address the panel discussion

exchange4media Staff 14-March-2019

ISA CEO Conference: Thomas Cook's Abraham Alapatt on business models being challenged

Alapatt spoke to exchange4media about the upcoming ISA CEO Conference, challenges, and his advice to young aspiring leaders

exchange4media Staff 07-March-2019

Shop CJ to market Thomas Cook’s Holiday Savings Account packages

The marketing alliance between the two is a first of its kind in India and will serve to enhance the home shopping network’s product portfolio

exchange4media Staff 04-August-2015

EEMAX 2013: Encompass leads with 6 metals, Candid Mktg bags 5 metals

Encompass Events' total tally includes one Gold, two Silver & three Bronze metals. Candid Marketing, Mudra Max, Krayon & Wizcraft International are among the other winners

Saloni Surti 09-September-2013

Online travel sector sees growth despite sluggish economy

Online booking of railway tickets has seen y-o-y growth of 17%, while air tickets grew from 1.45 mn bookings in 2012 to 1.70 mn in 2013

Saloni Surti 13-August-2013

"Marketers need to build synergy between offline & online campaigns"

Marketers should move from "let's also do some digital" approach to "how are we leveraging this campaign through digital", says Abraham Alapatt, Marketing Head, Thomas Cook

Saloni Surti 02-August-2013

Intelligent approach + clarity = ideal radio ad

Jury Members of Golden Mikes 2013 throw light on the opportunities & challenges of radio advtg in India. Awards will take place on Jan 9 in Mumbai

Saloni Surti 08-January-2013

Thomas Cook appoints Abraham Alapatt as Mktg Head

He will be leading the Group’s brand building efforts as well as grow individual lines of business in line with existing & emerging opportunities

exchange4media Staff 23-October-2012

Reporter’s Diary: Living a dream!

With an experience of a little over a month and having tasted her first breaking news, Shubhangi Mehta is finally getting a hold of what she is actually doing.

Shubhangi Mehta 22-January-2011