120-media-collective

The mandate comprises end-to-end digital services, which encompasses communication strategy and creative duties

exchange4media Staff 1 week ago

True Roots is Marico's latest offering in the personal care space and the agency will be responsible for building the brand's presence across multiple digital platforms

exchange4media Staff 05-March-2019

ChillOut: Founder & Chief Executive Officer of The 120 Media Collective, Saluja, confesses to be a grammar Nazi

exchange4media Staff 23-February-2019

Guest Column: Chief of Staff at The 120 Media Collective explains how social media influencers, social messaging apps, chatbots and AI will be used in a big way this year

Rishi Sen 05-January-2019

The recent Idea ad developed by BBDO India show consumers talking about the perfect look & relationship goals on their social media while in their real lives they question their shallow behaviour

Misbaah Mansuri 26-September-2018

A look back at our prestigious winners of last year's Audacity e4m Indian Content Marketing Awards who won the gold for their exceptional brand stories

Misbaah Mansuri 06-August-2018

Kaizad Pardiwalla is now President & Chief Operating Officer, Rishi Sen has been promoted to Chief of Staff, Praveen Nair has been promoted from Associate Creative Director to Creative Director

exchange4media Staff 29-May-2018

The mandate encapsulates digital communication and digital media creative duties.

exchange4media Staff 21-May-2018

As we head into 2017, we take a look at some of the key trends to expect in digital advertising in the year ahead

exchange4media Staff 10-January-2017

She will be part of the senior management team at The 120 Media Collective

exchange4media Staff 15-December-2016

The commercial, directed by Karan Boolani, features celebrity designer Manish Malhotra

exchange4media Staff 04-November-2016

The new brand will be a JV between the two and will target audiences seeking financial advice and insights.

exchange4media Staff 10-February-2016

The 120 Media Collective’s brands Sniper and Sooperfly will produce and distribute a wide range of digital content for Cheil’s clients. Sniper has already executed the first project in the partnership

exchange4media Staff 14-August-2015

He will be responsible for driving revenue and integrated new business including branded content and other properties, for the company and its verticals – Jack in the Box Worldwide, Sniper and Sooperfly

exchange4media Staff 25-July-2015

Roopak Saluja, Founder & Chief Executive Officer, The 120 Media Collective, goes beyond the seminar halls and finds a different world altogether

Roopak Saluja 27-June-2015

With the technological boost & increasing consumption of video content, India will be one of the best digital markets, says the Founder & CEO, The 120 Media Collective

Saloni Surti 28-June-2013

The propensity of taking risks is low in India and hence, viral marketing has not taken off here, believes the Founder & CEO of The 120 Media Collective

Priyanka Nair 14-May-2013